Brand Advertising PM Lead — Strategy & Growth

Snap; New York (NY); In loco; USD 209.000 - 313.000; Tempo pieno

Vantaggi offerti da questo lavoro

Comprehensive medical coverage

Paid parental leave

RSU equity

Mental health support

Descrizione del lavoro

Snap Inc. is seeking a Product Manager for the Ads Platform to own the strategy, roadmap, and growth for brand advertising on Snapchat.

You will define how leading brands build awareness and drive cultural relevance through immersive, creative-first experiences, collaborating with product, engineering, sales, and marketing to deliver measurable advertiser outcomes. You will lead evolution of brand advertising solutions, partnering across Measurement, AR, Creator Partnerships, and formats to

Competenze

• BS/BA degree or equivalent experience.
• 5+ years in consumer technology, digital advertising, marketing technology, or related product management roles.

Mansioni

• Own end-to-end strategy, roadmap, and execution for advertiser-facing brand advertising products.
• Develop dedicated solutions for key brand verticals (CPG, Retail, Entertainment, Automotive, Technology, Telecom, Financial Services, Luxury).
• Define and evolve Snap's upper- and mid-funnel advertising approaches to drive awareness and brand lift.
• Partner with Measurement, Creative Tools, AR, Creator Partnerships, Formats, Delivery, and Product Marketing teams to build differentiated brand advertising solutions.
• Collaborate with sales to identify market needs, validate opportunities, and influence long-term roadmap investments.
• Leverage experimentation, advertiser feedback, and market insights to inform product decisions and optimize outcomes.
• Represent Snap externally with executive stakeholders, agencies, and industry partners to shape the future of brand advertising.

Conoscenze

Digital advertising

Brand marketing

Full-funnel measurement

Data-driven decisions

Executive communication

Cross-functional collaboration

Analytical mindset

Strategic vision

Formazione

BS/BA degree or equivalent

Descrizione del lavoro

Snap Inc. is seeking a Product Manager for the Ads Platform to own the strategy, roadmap, and growth for brand advertising on Snapchat.

You will define how leading brands build awareness and drive cultural relevance through immersive, creative-first experiences, collaborating with product, engineering, sales, and marketing to deliver measurable advertiser outcomes. You will lead evolution of brand advertising solutions, partnering across Measurement, AR, Creator Partnerships, and formats to