Bilingual Pardot Email Marketing Specialist

One Park Financial

Miami (FL)

On-site

USD 70,000 - 110,000

Full time

14 days+

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Benefits offered by this job

Health insurance

Retirement plans

Professional development

Job summary

One Park Financial is seeking a Salesforce Account Engagement Specialist to enhance our marketing automation and lead-generation efforts. You will manage Pardot, drive email campaigns, and optimize customer engagement across English and Spanish channels.

The role requires expertise in Pardot and Salesforce integration, with a focus on data integrity, deliverability, and analytics. This position sits in a fast-growing fintech team in the United States.

Qualifications

Proven Pardot administration and marketing automation experience.
Strong knowledge of email marketing best practices and deliverability.
Fluency in English; written/spoken Spanish required.
Basic HTML/CSS for email and landing pages.
Experience with Salesforce CRM integration is a plus.
Analytical mindset with data-driven decision skills.

Responsibilities

Pardot administration: manage Pardot instances, data integrity, workflows, and integrations.
Email marketing: design and execute campaigns with segmentation, personalization, and A/B testing.
Lead generation and nurturing: build lead scoring models and optimize buyer journeys.
Reporting and analytics: create KPI reports and provide actionable insights to stakeholders.