Bilingual Healthcare Sales Specialist (services for the elderly)

Intermedia Group, Inc.; Riverside (CA); On-site; USD 68,000 - 83,000; Full time

Job summary

Intermedia Group Inc. is seeking a bilingual Healthcare Sales Specialist to drive enrollment for elderly care services in Riverside, CA. The role emphasizes relationship-building with seniors, caregivers, and community partners rather than hard selling.

You will coordinate outreach, develop marketing plans, and educate referral sources about services, aiming to meet monthly enrollment goals and improve access to in-home care solutions.

Qualifications

• Bachelor’s degree in marketing or health care administration preferred.
• DHCS training and exam as a marketing representative within 30 days of hire.
• Minimum 1 year of sales/marketing experience; healthcare or senior care setting preferred.
• Spanish fluency required.

Responsibilities

• Coordinate and initiate outreach and engagement activities in communities.
• Identify opportunities to collaborate with community organizations to generate qualified leads and enrollments.
• Establish and maintain relationships with community leaders and partners including senior centers and community-based organizations.
• Develop and implement monthly marketing plans to achieve enrollment metrics with MOE Director.
• Provide education regarding WelbeHealth’s services to community referral sources.

Skills

Fluency in Spanish

Relationship building

Education

Bachelor’s degree in marketing or health care administration

DHCS training and exam as a marketing representative within 30 days of hire

Tools

Salesforce

Athena

Job description

Bilingual Healthcare Sales Specialist (services for the elderly)

• Riverside, CA
• $75,000/ year + uncapped commission.

• Our client provides life-extending health care to our most vulnerable seniors. Through their innovative PACE model of care, they serve as both the health plan and the provider, allowing participants to live safely in their homes rather than moving into skilled nursing facilities.
• The Outside Sales Specialist (internally titled Outreach Specialist) plays a critical role on our client’s Marketing, Outreach, & Enrollment (MOE) team. This role is the driver of enrollment success — building relationships in the community, generating quality referrals, and guiding prospective participants into the PACE program.
• This role is different because Outreach Specialists:
• No “hard sell” pressure – You’re not pushing a product; you’re connecting vulnerable seniors with life-changing care
• Mission-driven work – You’ll be helping participants get the support they need to stay in their homes and communities
• Focus on relationships, not transactions – You’ll build genuine, ongoing relationships with seniors, caregivers, and community partners rather than chasing one-off sales
• Community-first approach – You’ll engage with the community at events, local organizations, and face-to-face outreach instead of cold-calling all day

On the day-to-day, you will:

• Coordinate and initiate outreach and engagement activities in communities
• Identify opportunities to collaborate with community organizations to generate qualified leads, leading to potential enrollments
• Establish and maintain relationships with community leaders and partners including senior centers, assisted living facilities, food banks, churches, and other community-based organizations
• Develop and implement monthly marketing plans to consistently achieve monthly enrollment metric goals with MOE Director
• Provide education regarding WelbeHealth’s services to community referral sources

Job requirements include:

• Bachelor’s degree in marketing or health care administration preferred
• DHCS training and exam as a marketing representative within 30 days of hire
• Minimum of one (1) year of experience in a sales and marketing role with at least one (1) year in a healthcare or senior care setting preferred (within service area preferred; outside sales experience preferred)
• Technology experience which can include Salesforce, Athena, etc.
• Fluency in Spanish required