Bilingual Account Director: Multicultural Marketing Leader

Doner; Southfield (MI); Sur place; USD 90 000 - 130 000; Plein temps

Résumé du poste

Doner, a leading integrated marketing agency in Detroit, seeks a senior client lead to drive multi-channel campaigns and strategic counsel across diverse audiences. You will manage executive relationships, oversee budgets, and champion data-driven growth with cross-functional teams.

Applicants should have 8+ years in advertising, bilingual English/Spanish capabilities, and a proven track record of influencer conversations with senior stakeholders. Relocation to/within Detroit area is a plus.

Qualifications

• 8+ years of advertising agency experience with client leadership.
• Experience leading campaigns for Hispanic/African American/multicultural audiences.
• Bilingual: English and Spanish.
• Proven track record building trusted client relationships and senior stakeholder discussions.
• Strong understanding of integrated marketing disciplines (digital, social, experiential, CRM, etc.).
• Experience managing large budgets, scopes, forecasts, and profitability.
• Excellent presentation and storytelling skills.
• Experience leading cross-functional teams and mentoring staff.
• Analytical and problem-solving skills with data-driven recommendations.
• Proficiency in Microsoft Office and Google Workspace; project management platforms.

Responsabilités

• Serve as the senior day-to-day client lead and trusted advisor, building executive-level relationships and providing strategic counsel that drives client business objectives.
• Lead the development of integrated marketing strategies and creative briefs, partnering with Strategy, Creative, Analytics, and senior leadership to deliver impactful campaigns.
• Oversee complex, multi-channel campaigns from conception through execution, ensuring strategic alignment, operational excellence, and measurable business results.
• Champion work that effectively connects with multicultural audiences, with a particular focus on U.S. Hispanic and African American consumers and culturally relevant marketing approaches.
• Provide leadership across cross-functional teams, fostering collaboration among Account, Creative, Strategy, Production, Media, and Project Management teams.
• Lead client meetings, business reviews, and presentations, confidently presenting strategic recommendations, performance results, and growth opportunities.
• Identify opportunities to expand client partnerships through organic growth, new initiatives, and innovative marketing solutions.
• Monitor campaign performance, consumer insights, and market trends to develop data-driven recommendations and optimize future initiatives.
• Drive financial accountability across accounts, including budget oversight, forecasting, profitability management, scope development, and billing accuracy.
• Ensure teams are effectively managing timelines, deliverables, and resources while proactively mitigating project risks.
• Collaborate with agency leadership on resource planning, account health, and business development initiatives.
• Integrate emerging AI technologies into daily workflows to support innovation, automation, and operational excellence.

Connaissances

Client leadership

Multicultural marketing

Bilingual (English/Spanish)

Relationship building

Integrated marketing

Budget management

Presentation skills

Cross-functional leadership

Analytics

Strategic thinking

Outils

Microsoft Office

Google Workspace

Project management software

Description du poste

Doner, a leading integrated marketing agency in Detroit, seeks a senior client lead to drive multi-channel campaigns and strategic counsel across diverse audiences. You will manage executive relationships, oversee budgets, and champion data-driven growth with cross-functional teams.

Applicants should have 8+ years in advertising, bilingual English/Spanish capabilities, and a proven track record of influencer conversations with senior stakeholders. Relocation to/within Detroit area is a plus.