Bid Strategist

Apogee-Corp; London (OR); Hybrid; USD 66,000 - 93,000; Full time

Job summary

Apogee is recruiting an experienced Bid Strategist to shape and secure strategic opportunities across our framework and complex bid programs. You will partner with sales, operations, finance and leadership to drive qualification, competitive positioning and compelling customer-focused submissions.

You will lead cross-functional bid teams, coach colleagues, and promote best practices while embracing AI-enabled bidding tools to improve outcomes and governance.

Qualifications

• Significant experience in bid management and bid writing.
• Proven success delivering strategic, complex or framework bids.
• Strong commercial awareness and the ability to develop winning strategies.
• Excellent stakeholder management and influencing skills.
• Experience leading virtual bid teams and coordinating contributions from multiple subject matter experts.
• Outstanding written and verbal communication skills.
• Ability to manage competing priorities whilst maintaining quality and governance standards.
• Experience coaching and developing colleagues.
• A passion for continuous improvement and innovation.
• Confidence using and promoting AI tools to improve bid effectiveness.
• APMP Foundation certification, or a willingness to achieve it within 12 months.

Responsibilities

• Leading multiple strategic, complex and framework bid opportunities from qualification through to submission.
• Developing winning bid strategies and customer-focused value propositions.
• Creating compelling written content, executive summaries and strategic narratives.
• Challenging and influencing stakeholders to ensure solutions are commercially sound and aligned to customer requirements.
• Coordinating cross-functional bid teams and managing submissions against critical deadlines.
• Supporting customer presentations, pitch activities and negotiation strategies.
• Leading bid reviews and identifying lessons learned to improve future performance.
• Working with the wider bid team to enhance bid governance, qualification processes and AI-enabled ways of working.
• Coaching colleagues and promoting bidding best practice across the business.
• Supporting framework planning and re-tender readiness activities.

Skills

Bid management

Bid writing

Strategic thinking

Stakeholder management

Virtual bid leadership

Written communication

Prioritization

Coaching

Innovation mindset

AI in bidding

APMP Foundation (study)

Job description

Location Maidstone, London, Lincoln or Bristol (Hybrid) Job Summary

ABOUT US

Apogee is one of the UK's leading managed workplace services providers and part of HP Inc. We are a people-focused business that invests in career development, wellbeing and creating opportunities for our colleagues to grow. Alongside a competitive benefits package, we support professional development, community volunteering, wellbeing initiatives and employee recognition throughout the year.

We are committed to creating an inclusive workplace where everyone feels valued and supported. As a Disability Confident Employer and Armed Forces Covenant Bronze Award holder, we welcome talent from all backgrounds and are passionate about helping people succeed, whether they are taking the next step in their career or returning to work after a break.

THIS ROLE CAN BE BASED OUT OF OUR MAIDSTONE, LONDON, LINCOLN OR BRISTOL OFFICE.

JOB DETAILS

Winning bids are not just about compliance. They are about insight, strategy, influence and storytelling.

At Apogee, we are looking for an experienced Bid Strategist to play a key role in shaping and securing some of our most important opportunities. This is an opportunity for an accomplished bid professional to move beyond bid coordination and become a strategic partner to sales, operational leaders and executive stakeholders, driving better qualification decisions, stronger win strategies and more compelling customer-focused submissions.

As a Bid Strategist, you will lead and support a range of strategic, complex and framework opportunities, helping to maximise win probability through robust qualification, customer insight, competitive positioning and compelling proposal development.

You will work across the entire bid lifecycle, partnering with colleagues from sales, operations, finance and leadership teams to develop winning strategies, create persuasive content and ensure high-quality submissions.

You will also act as a recognised subject matter expert, helping to develop bidding capability across the organisation through coaching, mentoring and continuous improvement initiatives.

What You Will Be Doing

• Leading multiple strategic, complex and framework bid opportunities from qualification through to submission.
• Developing winning bid strategies and customer-focused value propositions.
• Creating compelling written content, executive summaries and strategic narratives.
• Challenging and influencing stakeholders to ensure solutions are commercially sound and aligned to customer requirements.
• Coordinating cross-functional bid teams and managing submissions against critical deadlines.
• Supporting customer presentations, pitch activities and negotiation strategies.
• Leading bid reviews and identifying lessons learned to improve future performance.
• Working with the wider bid team to enhance bid governance, qualification processes and AI-enabled ways of working.
• Coaching colleagues and promoting bidding best practice across the business.
• Supporting framework planning and re-tender readiness activities.

A typical working pattern is Monday to Friday, 08:30 to 17:30, with a one-hour lunch break. This role also offers flexibility to work from home, typically two days per week for a five-day working week.

SKILLS AND EXPERIENCE REQUIRED

We would love to hear from you if you have:

• Significant experience in bid management and bid writing.
• Proven success delivering strategic, complex or framework bids.
• Strong commercial awareness and the ability to develop winning strategies.
• Excellent stakeholder management and influencing skills.
• Experience leading virtual bid teams and coordinating contributions from multiple subject matter experts.
• Outstanding written and verbal communication skills.
• The ability to manage competing priorities whilst maintaining quality and governance standards.
• Experience coaching and developing colleagues.
• A passion for continuous improvement and innovation.
• Confidence using and promoting AI tools to improve bid effectiveness.
• APMP Foundation certification, or a willingness to achieve it within 12 months.

It Would Be Great If You Also Have

• APMP Practitioner certification or are working towards it.
• Experience within public sector, framework or regulated procurement environments.
• Experience supporting executive presentations and customer negotiations.
• Knowledge of capture planning and pre-procurement engagement.
• Experience conducting win/loss analysis and translating insights into measurable improvements.

We value candidates with AI literacy – individuals who are curious about technology, comfortable exploring automation, and eager to contribute to a modern, forward-thinking business.

BASIC DBS:
This post is subject to a Basic Disclosure and Barring Service (DBS) check. Under the Rehabilitation of Offenders Act 1974, applicants are only required to disclose unspent convictions. Spent convictions do not need to be declared and will not be taken into account. We are committed to fair recruitment and welcome applications from all candidates, including those with criminal records, provided any unspent convictions are disclosed and assessed appropriately.

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