Behavioral Health Growth & Partnerships Lead

Renew Recovery Center; Sacramento (CA); On-site; USD 85,000 - 120,000; Full time

Job summary

Renew Recovery Center in Sacramento seeks a Business Development Executive to lead marketing, outreach, and growth initiatives. You will guide the business development team, build relationships with referral sources, and align outreach with organizational goals.

The role requires strong communication, leadership, and strategic thinking to drive census growth and program visibility in the behavioral health field.

Qualifications

• Bachelor’s degree in Business, Marketing, Healthcare Administration, or related field required; Master’s degree preferred.
• Minimum of 2 years’ experience in business development, marketing, or healthcare outreach, preferably within behavioral health or substance use disorder treatment.
• Proven track record of leading outreach initiatives and census growth.
• Strong leadership and team management skills.
• Excellent communication, presentation, and relationship-building skills.
• High level of professionalism, initiative, and strategic thinking.
• Proficiency in CRM systems and Microsoft Office Suite; experience with analytics tools preferred.
• Must have reliable transportation and willingness to travel locally for outreach and events.

Responsibilities

• Develop, implement, and oversee marketing strategies to increase admissions and promote service lines.
• Build and maintain strong referral relationships with healthcare providers, case managers, community organizations, insurance companies, and government agencies.
• Ensure performance goals are met.
• Plan, coordinate, and execute community engagement events, conferences, facility tours, and marketing campaigns.
• Analyze market trends, community needs, and referral patterns to inform outreach strategy and identify growth opportunities.
• Ensure all marketing materials, messaging, and branding align with organizational standards and regulatory guidelines.
• Collaborate with leadership to assess program offerings, expansion opportunities, and strategic partnerships.
• Track outreach activities, referral data, and conversion metrics; provide regular reports to executive leadership.
• Serve as a brand ambassador, representing the facility with professionalism and integrity in all external engagements.
• Identify and implement opportunities to improve visibility, reduce acquisition costs, and enhance the reputation of the facility within the community.

Skills

Relationship-building

Strategic thinking

CRM proficiency

Microsoft Office

Local travel

Leadership

Education

Bachelor’s degree in Business/Marketing/Healthcare Admin

Master’s degree preferred

Tools

CRM systems

Excel

Analytics tools

Job description

Renew Recovery Center in Sacramento seeks a Business Development Executive to lead marketing, outreach, and growth initiatives. You will guide the business development team, build relationships with referral sources, and align outreach with organizational goals.

The role requires strong communication, leadership, and strategic thinking to drive census growth and program visibility in the behavioral health field.