Backlist Strategy & Campaigns Architect

Simons; New York; Hybrid; USD 110,000 - 160,000; Full time

Job summary

Scribner is seeking a Backlist Manager who combines editorial instinct with strategic, data-driven commercial sense to maximize the catalog. You will develop year‑round strategies, identify repackaging and campaign opportunities, and partner with Editorial, Sales, Marketing, and Rights to bring ideas to market.

The role requires leadership, collaboration across departments, and a passion for sustaining Scribner’s literary legacy while driving growth.

Qualifications

• Five or more years in book publishing, marketing, or related field.
• Strong editorial, writing, communication, and presentation skills.
• Ability to analyze sales data, market trends, and consumer insights.
• Strategic thinker with demonstrated ability to develop commercial programs.
• Collaborative leader capable of aligning multiple departments.

Responsibilities

• Develop and execute a year-round backlist strategy across print, digital, audio, and direct channels.
• Identify repackaging, new editions, and publishing programs with clear revenue goals.
• Conceive campaigns tying anniversaries, adaptations, and reader interest to backlist titles.
• Lead cross-functional partnerships with Editorial, Sales, Marketing, Publicity, and Rights.

Skills

Book publishing experience

Strategic planning

Editorial instincts

Data analysis

Cross-functional collaboration

Job description

Scribner is seeking a Backlist Manager who combines editorial instinct with strategic, data-driven commercial sense to maximize the catalog. You will develop year‑round strategies, identify repackaging and campaign opportunities, and partner with Editorial, Sales, Marketing, and Rights to bring ideas to market.

The role requires leadership, collaboration across departments, and a passion for sustaining Scribner’s literary legacy while driving growth.