B2B Tech Content Marketing Manager (AI & AdTech)

InMarket Media, LLC; Northern (KY); Hybrid; USD 75,000 - 86,000; Full time

Benefits offered by this job

Competitive salary

Stock options

Flexible vacation

Medical, dental, and FSA

Company matched 401(k)

Unlimited PTO

Paid parental leave

Job summary

InMarket is seeking a Content Marketing Manager to turn complex AdTech insights into clear, engaging content across LinkedIn, blogs, thought leadership, and more. You’ll shape InMarket’s voice and experiment with formats while learning and growing with a curious, strong writer.

You’ll collaborate with Product, Sales, and Marketing to surface stories, use data to inform content, and manage content across social, web, and email channels.

Qualifications

• 2–4 years in content marketing, editorial, copywriting, journalism, communications, or a related field.
• B2B experience is a plus, but great writing matters more than industry pedigree.
• Experience writing for LinkedIn, blogs, newsletters, or other digital channels.

Responsibilities

• Write compelling LinkedIn posts, blogs, thought leadership, case studies, and customer-facing content.
• Develop hooks, headlines, and narratives that capture attention and make complex ideas easy to understand.
• Translate product launches, research, data, and industry trends into content that is relevant and valuable to our customers.
• Help develop InMarket’s voice and point of view across channels.
• Experiment with different content formats, topics, and messaging to understand what resonates.
• Use performance data and audience feedback to continuously improve our content.
• Collaborate with Product, Sales, and Marketing to uncover stories and ideas worth telling.
• Support the development of InMarket Insights reports, white papers, infographics, and other thought leadership.
• Manage and maintain our content across social, web, email, and other channels.
• Use AI as part of your workflow to research, brainstorm, draft, edit, and accelerate content creation, while maintaining a strong human point of view.

Skills

Content marketing

Copywriting

Editing

LinkedIn writing

Tools

HubSpot

WordPress

Sprout Social

Salesforce

Job description

InMarket is seeking a Content Marketing Manager to turn complex AdTech insights into clear, engaging content across LinkedIn, blogs, thought leadership, and more. You’ll shape InMarket’s voice and experiment with formats while learning and growing with a curious, strong writer.

You’ll collaborate with Product, Sales, and Marketing to surface stories, use data to inform content, and manage content across social, web, and email channels.