B2B Social Media Strategist — Remote/Hybrid

McKesson; Seattle (WA); Hybrid; USD 65,000 - 105,000; Full time

Benefits offered by this job

Competitive salary

Generous PTO

Charity match program

Medical/Dental/Vision plans

Parental leave

Employee Assistance Program

401K matching

Professional development

Growth opportunities

Job summary

Gartner’s social media team is seeking a results-driven Social Media Strategist to execute the social media strategy for Gartner Business Services (GBS). This role supports operational production of all GBS social content across major networks and the employee advocacy program.

You’ll collaborate with stakeholders, track performance, and stay ahead of trends to keep Gartner’s social presence innovative and effective. Hybrid, mostly remote work is expected.

Qualifications

• 1-2 years’ experience with B2B social media marketing in a large, corporate company.
• Bachelor’s Degree (preferred: Business, Marketing, Communication, Writing/Journalism).
• Superior attention to detail and scrupulous mindset; especially for social copywriting, editing and brand governance.
• Digitally‑savvy & brand curious.
• Proven ability to handle multiple tasks under tight deadlines.
• Strong communications skills.
• Ability to work in a hybrid, mostly remote environment.

Responsibilities

• Draft, curate, and execute on compelling social media content that boosts brand awareness and drives prospects into marketing programs across LinkedIn, Instagram, X, Facebook, and employee profiles.
• Manage/draft/consult daily on 7-10 different content sources from multiple stakeholders to publish several social media posts per day to support our GBS business.
• Track and analyze key performance metrics of social media marketing campaigns and support the development of reports to evaluate ROI and inform future campaign planning and execution.
• Stay up to date with social media trends, changing algorithms, and emerging platforms to ensure Gartner’s social media presence remains innovative and effective.
• Maintain team best practices documents, training materials, and process documentation for business partners.
• Proactively research competitors and perform some social listening and community management duties.
• Test new designs/ideas/formats, pivot based on performance, and determine which designs work best on different channels.
• Source, ideate, and suggest many ways to promote and stretch out content.

Skills

B2B social media marketing

Strong communications

Brand governance

Digitally-savvy

Education

Bachelor's degree (Business/Marketing/Communications)

Job description

Gartner’s social media team is seeking a results-driven Social Media Strategist to execute the social media strategy for Gartner Business Services (GBS). This role supports operational production of all GBS social content across major networks and the employee advocacy program.

You’ll collaborate with stakeholders, track performance, and stay ahead of trends to keep Gartner’s social presence innovative and effective. Hybrid, mostly remote work is expected.