B2B Marketing Specialist — High-Impact Role with Autonomy

Galaxy-Lifts; Mabank (TX); On-site; USD 55,000 - 75,000; Full time

Benefits offered by this job

Healthcare benefits

401k matching

Paid time off

10 paid holidays

Job summary

Galaxy Lifts, a branded manufacturer and marketer of powered cargo and passenger lifts, seeks a Marketing Specialist to lead technical copywriting, email campaigns, and web content. You will coordinate trade shows, create sales materials, and manage vendor relationships while ensuring brand consistency across channels.

The role emphasizes collaboration with sales and operations, and requires strong organizational skills, a keen eye for detail, and willingness to travel locally.

Qualifications

• Bachelor's degree in marketing, communications or related field or equivalent experience.
• 2+ years of marketing experience, preferably in a B2B environment.
• Understanding of digital marketing, including paid search and SEO, is a plus.
• Basic photography and videography skills are a plus.
• Local to Mabank, TX or willing to relocate.

Responsibilities

• Develop industry-specific marketing content with a heavy focus on technical copywriting and proofreading.
• Plan, execute, and monitor B2B email marketing campaigns and segmentation.
• Support website content creation, including designing and updating new landing pages.
• Manage end-to-end trade show logistics, including planning, booth coordination, on-site team support, and post-event follow-up.
• Create and design customized sales materials, including presentations, case studies, and product/solution spotlights, ensuring alignment with brand guidelines.
• Capture and edit photos/videos for customer visits and company events.
• Serve as key liaison with external vendors and outside marketing resources.
• Maintain marketing publication calendar and track performance metrics across channels.
• Manage social media content creation, engagement, and strategy.

Skills

Highly organized

Attention to detail

Creative thinking

Communication skills

Team collaboration

Willing to travel

Education

Bachelor's degree in marketing/communications or related field

Tools

Adobe Creative Suite

WordPress

Google Analytics

Semrush

HubSpot

AI tools

Job description

Galaxy Lifts, a branded manufacturer and marketer of powered cargo and passenger lifts, seeks a Marketing Specialist to lead technical copywriting, email campaigns, and web content. You will coordinate trade shows, create sales materials, and manage vendor relationships while ensuring brand consistency across channels.

The role emphasizes collaboration with sales and operations, and requires strong organizational skills, a keen eye for detail, and willingness to travel locally.