B2B Marketing Manager

Scrubs & Beyond, LLC; United States; Remote; USD 92,000 - 110,000; Full time

Job summary

A leading company in healthcare apparel, Kindthread, seeks a B2B marketer to drive partner marketing and events. This role involves optimizing CRM efforts and ensuring clear communication of their value to healthcare organizations. The ideal candidate will possess extensive B2B marketing experience and strong event planning skills.

Qualifications

• 6+ years of B2B marketing experience, ideally in apparel or healthcare.
• Proficient in HubSpot and CRM optimization.
• Strong presentation and event planning skills.

Responsibilities

• Manage B2B CRM initiatives, focusing on HubSpot.
• Create sales enablement tools and persuasive presentations.
• Plan and execute trade shows and industry events.

Skills

B2B marketing

CRM management

Event planning

Presentation skills

Communication

Education

Relevant degree (Marketing, Business, Communications)

Tools

HubSpot

Job description

Description

We’re looking for a smart, resourceful B2B marketer to join Kindthread and help us grow our wholesale and group business. This role will lead partner marketing, events, and CRM efforts, ensuring healthcare organizations, resellers, and industry partners understand the value we bring — while making them look good doing it.

Requirements

Core Responsibilities:

• Manage and optimize B2B CRM efforts, with strong emphasis on HubSpot usage.

• Create polished, persuasive presentations and sales enablement tools.

• Plan and execute trade shows, industry events, and partner activations.

• Build scalable processes to support lead generation, nurture, and re-engagement campaigns.

• Collaborate cross-functionally with Sales, Product, and Brand teams to bring our message to life.

Required Skills/Abilities:

• 6+ years of B2B marketing experience, preferably in apparel, retail, or healthcare-related industries.

• Proficient with HubSpot (and enjoys cleaning up workflows).

• Strong ability to translate rough ideas into compelling decks or campaigns.

• Event planning and execution experience, from trade show booths to branded moments.

• Scrappy, detail-oriented, and willing to roll up their sleeves.

Education and Experience:

• Relevant degree preferred (Marketing, Business, Communications, or related field).

• Experience in apparel, retail, or healthcare industries is a plus.

Compensation:$92,000 - $110,000 annually. Kindthread encourages applications from candidates at all levels; pay will be based on experience.

Summary

Kindthread is a leading company in the healthcare apparel space, with brands including Scrubs & Beyond, Landau, and White Cross. We are dedicated to providing high-quality apparel and an exceptional customer experience across our brands. Our mission is to elevate the healthcare workforce with products that are functional, stylish, and comfortable.