B2B Marketing Editor – Editorial Content

Nashville Public Radio; Rolling Meadows (IL); On-site; USD 55,000 - 75,000; Full time

Benefits offered by this job

Health insurance Day 1

401(k) Match

Summer Fridays

Company Bistro

Wellness reimbursements

Employee discounts

Job summary

RATIONAL USA is seeking a Marketing Coordinator – Editorial Content to own email newsletters, blogs, advertorials, and editorial campaigns. You will translate brand strategy into polished, publication-ready content while coordinating with product, marketing, and sales teams.

You will develop content calendars, ensure brand voice consistency, and support editorial campaigns with strong project management and CMS proficiency.

Qualifications

• Minimum 2 years in content writing, editorial coordination, or B2B marketing.
• Ability to write in a controlled brand voice across formats.
• Experience with email platforms and content scheduling tools.
• Familiarity with CMS and basic SEO/AIO principles.

Responsibilities

• Own the full lifecycle of RATIONAL USA email newsletters from brief to send, including copywriting and reporting.
• Develop content calendars aligned to product launches and events.
• Write and publish blog content connecting equipment to operator outcomes.
• Edit advertorial copy for trade media and manage asset delivery.
• Coordinate cross-functional content requests and maintain a content asset library.

Skills

Content writing

Editorial coordination

B2B marketing

Email marketing platforms

Project management

CMS platforms

Tools

Salesforce Marketing Cloud

HubSpot

Mailchimp

Constant Contact

Job description

RATIONAL USA is seeking a Marketing Coordinator – Editorial Content to own email newsletters, blogs, advertorials, and editorial campaigns. You will translate brand strategy into polished, publication-ready content while coordinating with product, marketing, and sales teams.

You will develop content calendars, ensure brand voice consistency, and support editorial campaigns with strong project management and CMS proficiency.