B2B Digital & Social Content Lead

Rehrig Pacific Company; Buckeye (AZ); On-site; USD 85,000 - 125,000; Full time

Job summary

Rehrig Pacific Company seeks a Digital & Social Media Manager to lead external content and social channels, translating business priorities into engaging digital experiences for target audiences.

You will own social strategy, editorial planning, website content, thought leadership, and content performance, partnering with executives and cross-functional teams to drive demand generation and strengthen Sales effectiveness.

Qualifications

• Bachelor's degree in Marketing Communications, Journalism, Digital Media, Business or related field or equivalent experience
• 5 years in digital content, social media, or external communications; B2B preferred
• Strong writing, editing and storytelling with a portfolio demonstrating ability to simplify technical topics

Responsibilities

• Develop and execute external social media strategy with emphasis on LinkedIn and B2B platforms
• Manage editorial calendar aligning content with campaigns, product launches and events
• Create and publish content for social, websites, newsletters, emails, articles and case studies
• Translate complex product information into clear, customer-focused stories
• Collaborate with executives and subject matter experts to develop thought leadership
• Repurpose webinars, podcasts, and videos into multiple formats to extend reach
• Oversee website content, CMS, SEO, and HubSpot assets for engagement and conversion
• Analyze performance data and optimize content and channels
• Coordinate with cross-functional teams and external partners to maintain consistent branding and messaging

Skills

HubSpot Marketing Hub

Content Strategy

Social Media Marketing

Editing & Writing

B2B Marketing

Education

Bachelor's degree in Marketing/Communications

Tools

HubSpot Content Hub

SEO

Google Analytics

CMS

Job description

Rehrig Pacific Company seeks a Digital & Social Media Manager to lead external content and social channels, translating business priorities into engaging digital experiences for target audiences.

You will own social strategy, editorial planning, website content, thought leadership, and content performance, partnering with executives and cross-functional teams to drive demand generation and strengthen Sales effectiveness.