B2B Digital Marketing & Ecommerce Strategist

Cardinal Health; Dublin (OH); On-site; USD 82,000 - 105,000; Full time

Benefits offered by this job

Medical coverage

Dental coverage

Vision coverage

401k

HSA

Paid time off

MyFlexPay

FSAs

Parental leave

Job summary

Cardinal Health in Dublin, Ohio, seeks a Consultant for Digital Marketing & Ecommerce to design and execute digital marketing strategies across B2B platforms and channels. You will develop business plans, campaigns and insights, collaborating with cross-functional teams to drive results.

The role requires SME knowledge of AEM, Adobe Target, and related technologies, with responsibilities spanning content deployment, personalization, and performance optimization.

Qualifications

• 4-8 years of experience preferred.
• Bachelor's degree in Marketing, Business, Communications, Information Systems, Digital Marketing, or related field preferred.
• Experience with Adobe Experience Manager (AEM) or similar CMS.
• Experience with Adobe Target or similar testing/personalization platforms.
• Experience supporting ecommerce websites and digital content.
• Working knowledge of HTML and CSS.
• Experience with Workfront or similar PM tools.
• Strong communication, collaboration, analytical and problem-solving skills.

Responsibilities

• Works with internal clients to develop digital marketing and Ecommerce campaigns based on objectives.
• Presents campaign outcomes with metrics related to engagement, revenue, and ROI.
• Provides insights on customer behavior and campaign effectiveness.
• Collaborates with creative content professionals to develop content for campaigns.
• Deploys content on B2B Ecommerce platforms and other digital channels.
• Monitors, analyzes and optimizes campaign performance across channels.
• Manages and triages production requests ensuring timely completion.

Skills

Digital marketing

Campaign design

Analytics

SEO

Content management

HTML/CSS

A/B testing

Education

Bachelor's degree in Marketing, Business, Communications, Information Systems, Digital Marketing, or related field

4-8 years of relevant experience

Tools

Adobe Experience Manager (AEM)

Adobe Target

Workfront

HTML/CSS

Job description

Cardinal Health in Dublin, Ohio, seeks a Consultant for Digital Marketing & Ecommerce to design and execute digital marketing strategies across B2B platforms and channels. You will develop business plans, campaigns and insights, collaborating with cross-functional teams to drive results.

The role requires SME knowledge of AEM, Adobe Target, and related technologies, with responsibilities spanning content deployment, personalization, and performance optimization.