B2B Demand Gen Manager — Partner Growth & Events

Global Rescue; Manchester (NH); On-site; USD 90,000 - 120,000; Full time

Benefits offered by this job

Bonus

Benefits

Job summary

Global Rescue is seeking a Marketing Manager for Demand Generation in Manchester, NH, with travel. You will drive B2B partner leads, oversee webinars, create partner collateral, and manage events to grow the pipeline.

You’ll collaborate with the Digital Marketing team, sales enablement, and the partner lifecycle group to ensure consistent messaging and effective outreach. The role requires 3–5 years in B2B marketing, strong analytics, and the ability to work in a fast-paced environment while

Qualifications

• BA/BS in Marketing, Communications, Business or related field.
• 3–5 years of relevant B2B marketing and demand generation experience.
• Experience with segmentation, webinars, and lead nurturing.
• Strong campaign reporting and analytics capabilities.
• Excellent communication, organization and project management.

Responsibilities

• Develop and execute demand gen campaigns to acquire and engage partners.
• Organize webinars, nurture campaigns, and outbound initiatives.
• Create partner-focused collateral and ensure consistent messaging.
• Mentor the Events Specialist and align events with pipeline goals.
• Define and report KPIs, dashboards, and campaign performance.

Skills

Marketing experience

B2B demand/lead generation

Campaign reporting & analytics

Excellent communication & project mgmt

Willingness to travel

Education

BA/BS in Marketing, Communications, Business

Tools

SharePoint

ClickDimensions/ESP

Dynamics CRM

Monday.com

Adobe Creative Suite

Job description

Global Rescue is seeking a Marketing Manager for Demand Generation in Manchester, NH, with travel. You will drive B2B partner leads, oversee webinars, create partner collateral, and manage events to grow the pipeline.

You’ll collaborate with the Digital Marketing team, sales enablement, and the partner lifecycle group to ensure consistent messaging and effective outreach. The role requires 3–5 years in B2B marketing, strong analytics, and the ability to work in a fast-paced environment while