B2B Demand Gen Intern: Analytics & Campaigns

Paylocit; Schaumburg (IL); Hybrid; USD 26,000 - 34,000; Full time

Job summary

Paylocity in Schaumburg, IL is seeking a motivated Demand Generation Intern to join the Revenue Growth team. You will support B2B marketing programs that drive awareness, engagement, and pipeline while working with Marketing, Sales, and Revenue Operations.

You’ll gain hands-on experience with paid media, digital channels, campaigns, landing pages, and funnel optimization, using real performance data to communicate insights and recommendations.

Qualifications

• Currently pursuing a bachelor’s degree in Business, Marketing, Economics, Communications, or a related field.
• Familiarity with or eagerness to learn digital marketing and project management tools.
• Highly organized, proactive, and able to thrive in a fast-paced team environment.
• Strong communication skills with the ability to document findings and recommendations.

Responsibilities

• Support planning, execution, and optimization of integrated B2B demand generation campaigns.
• Assist with campaign launches across paid search, paid social, email, and other digital channels.
• Coordinate campaign assets, timelines, tracking, and deliverables with internal teams and partners.
• Track metrics such as traffic, leads, MQLs, opportunities, pipeline, and cost per acquisition.
• Prepare presentations communicating campaign performance and insights to stakeholders.
• Identify trends and opportunities within the marketing funnel.
• Participate in campaign and pipeline review meetings.
• Document processes and learnings to improve team efficiency.

Skills

Digital marketing

Campaign coordination

Data analysis

Cross-functional collaboration

Communication

Education

Bachelor's degree in Business, Marketing, Economics, Communications, or related field

Tools

Google Ads

LinkedIn Ads

HubSpot

Salesforce

Google Analytics

Excel/Google Sheets

Job description

Paylocity in Schaumburg, IL is seeking a motivated Demand Generation Intern to join the Revenue Growth team. You will support B2B marketing programs that drive awareness, engagement, and pipeline while working with Marketing, Sales, and Revenue Operations.

You’ll gain hands-on experience with paid media, digital channels, campaigns, landing pages, and funnel optimization, using real performance data to communicate insights and recommendations.