B2B Demand Gen Intern: Growth & Analytics

AptaChem Consulting LLC; Schaumburg (IL); À distance; USD 30 000 - 33 000; Plein temps

Résumé du poste

Paylocity is seeking a motivated Demand Generation Intern to support the Revenue Growth team in driving awareness, engagement, and pipeline for B2B programs. You’ll collaborate with Marketing, Sales, and Revenue Operations to execute campaigns across paid and digital channels, analyze performance data, and help optimize funnel metrics.

You’ll gain hands-on experience with real performance data, learn modern B2B demand generation practices, and contribute to cross-functional projects that connect

Qualifications

• Pursuing a bachelor’s degree in Business, Marketing, Economics, Communications, or a related field.
• Familiarity with or a strong eagerness to learn digital marketing and project management tools.
• Highly organized, proactive, and able to thrive in a fast-paced team environment.
• Strong communication skills with the ability to clearly document findings and recommendations.

Responsabilités

• Support the planning, execution, and optimization of integrated B2B demand generation campaigns.
• Assist with campaign launches across paid search, paid social, email, and other digital channels.
• Help coordinate campaign assets, timelines, tracking, and deliverables across internal teams and agency partners.
• Track key metrics such as traffic, conversion rates, leads, MQLs, opportunities, pipeline, and cost per acquisition to identify opportunities to improve performance.
• Stay current on digital acquisition trends and emerging B2B marketing tactics.
• Help create presentations that communicate campaign performance and insights to stakeholders.
• Identify trends, performance gaps, and opportunities within the marketing funnel.
• Participate in campaign and pipeline review meetings.
• Document processes, campaign learnings, and best practices to improve team efficiency.

Connaissances

Digital marketing tools

Project management

Strong communication

Formation

Bachelor's degree in Business/Marketing/Economics/Communications

Outils

Google Ads

LinkedIn Ads

HubSpot

Salesforce

Google Analytics

Excel/Sheets

Description du poste

Paylocity is seeking a motivated Demand Generation Intern to support the Revenue Growth team in driving awareness, engagement, and pipeline for B2B programs. You’ll collaborate with Marketing, Sales, and Revenue Operations to execute campaigns across paid and digital channels, analyze performance data, and help optimize funnel metrics.

You’ll gain hands-on experience with real performance data, learn modern B2B demand generation practices, and contribute to cross-functional projects that connect