B2B Advertising Communications Manager

Snap; New York (NY); On-site; USD 157,000 - 235,000; Full time

Benefits offered by this job

Paid parental leave

Medical coverage

Mental health support

Equity (RSUs)

Job summary

Snap Inc. is seeking an Advertising & B2B Communications Manager to lead the SMB and performance advertising narrative, driving consideration and adoption among SMB marketers and broader performance advertisers, while coordinating with Sales, Marketing, Product Marketing and Measurement teams.

You will manage external communications, land customer stories and product launches, prepare spokespeople for interviews, and track reach to inform strategy in a fast-moving, data-driven environment.

Qualifications

• Bachelor’s degree or equivalent years of experience.
• 8+ years of experience in communications, public relations, corporate communications, marketing communications, or a related role.
• Experience in B2B, advertising, technology, performance marketing, SMB, or related communications.

Responsibilities

• Develop and drive Snap’s SMB and performance advertising narrative to increase consideration and adoption.
• Lead external communications for Snap’s SMB advertising business and related performance priorities, including messaging, media strategy, spokesperson preparation, executive visibility, and thought leadership.
• Identify, pitch, and land stories across marketing, advertising, business, and technology media, including customer success stories, product launches, performance advertising narratives, and strategic stories that further Snap’s B2B narrative.
• Support relevant product, agency, partnerships, and events communications where they strengthen Snap’s SMB, performance advertising, and broader revenue story.
• Drive thought leadership opportunities and external content, including speaking engagements, LinkedIn content, media opportunities, podcasts, blog posts, case studies, and other owned and earned channels.
• Partner with Sales, Marketing, Product Marketing, Measurement, and Creative Strategy teams to ensure messaging is consistent, differentiated, and tied to business priorities.
• Track communications impact, including reach, frequency, and resonance of priority SMB and performance advertising messages with key audiences.

Skills

B2B communications

Media relations

Executive communications

Written communication

Project management

Team collaboration

Education

Bachelor’s degree

Job description

Snap Inc. is seeking an Advertising & B2B Communications Manager to lead the SMB and performance advertising narrative, driving consideration and adoption among SMB marketers and broader performance advertisers, while coordinating with Sales, Marketing, Product Marketing and Measurement teams.

You will manage external communications, land customer stories and product launches, prepare spokespeople for interviews, and track reach to inform strategy in a fast-moving, data-driven environment.