AVP Channel Marketing — Investment Solutions

State Street; Boston (MA); On-site; USD 80,000 - 140,000; Full time

Benefits offered by this job

401K with company match

Comprehensive benefits package

Job summary

State Street Corporation's Investment Management division in North America seeks an AVP, Marketing Manager to lead integrated campaigns for growth across Wealth and Institutional segments. You will collaborate across Marketing, Sales, Client Engagement, Strategy and Product Innovation to align objectives, messaging and campaigns that drive awareness and engagement with investment solutions.

You have deep interest in financial markets, strong data-driven marketing capability, and proven ability

Qualifications

• Bachelor’s degree preferably with major in marketing or communications.
• Ten or more years of relevant marketing experience; financial services preferred.
• Data-driven with strong understanding of marketing technology.
• Excellent written and verbal communication; ability to influence stakeholders.
• Strong project management skills; multi-task and prioritize effectively.

Responsibilities

• Create and drive client-relevant, scalable integrated marketing programs for State Street products.
• Partner with internal and external stakeholders to meet sales goals.
• Develop and enhance product materials, messaging, web experience, and segmented communications.
• Collaborate with digital, social, content, measurement, brand, advertising, and events teams.
• Provide marketing leadership with regular reporting on initiatives and budgets.

Skills

Marketing strategy

Data-driven marketing

Project management

Verbal communication

Stakeholder influence

Relationship management

Creative thinking

Education

Bachelor's degree in Marketing or Communications

Tools

Marketing technology

Job description

State Street Corporation's Investment Management division in North America seeks an AVP, Marketing Manager to lead integrated campaigns for growth across Wealth and Institutional segments. You will collaborate across Marketing, Sales, Client Engagement, Strategy and Product Innovation to align objectives, messaging and campaigns that drive awareness and engagement with investment solutions.

You have deep interest in financial markets, strong data-driven marketing capability, and proven ability