AVP-Channel Marketing

AT&T; Dallas (TX); On-site; USD 211,000 - 316,000; Full time

Benefits offered by this job

Medical coverage

Dental and Vision

401(k) plan

Tuition reimbursement

Job summary

AT&T seeks a seasoned AVP-Channel Marketing professional to oversee the strategy, planning, and execution of sales communications and training. You will enable sales teams to achieve peak performance, drive revenue, and improve efficiency.

You will lead content strategy, develop training programs, manage enablement tools like SalesOne, and drive analytics to inform strategic decisions. This role emphasizes collaboration across teams and cross-functional initiatives within AT&T.

Qualifications

• Bachelor’s degree (BS/BA) desired.
• 10+ years of related experience.
• Experience with sales enablement tools and platforms.

Responsibilities

• Oversee content strategy and management of sales enablement materials.
• Design and deliver sales training programs, including onboarding sessions.
• Manage sales tools and platforms such as SalesOne.
• Track performance with KPIs and analytics.
• Gather customer insights and coordinate events and workshops.

Skills

Sales enablement

Content strategy

Training development

Analytics

Education

Bachelor's degree (BS/BA)

Tools

SalesOne

Job description

Position Details:

This position requires office presence of a minimum of 5 days per week and is only located in the location(s) posted.

Overall Purpose:

Oversee the strategy, planning, and execution of sales communications and training to enable sales teams to achieve peak performance, enhance efficiency, and drive revenue growth.

Key Roles and Responsibilities:

Content Strategy and Management: Supervise the creation, curation, and management of sales enablement content, ensuring all materials are up-to-date, relevant, and highlight the business value proposition and competitive edge.

Sales Training and Development: Oversee the design, development, and delivery of effective training programs for sales representatives, including onboarding sessions and ongoing technical seller training to enhance skills and drive performance.

Sales Tools and Technology: Manage the implementation and utilization of sales enablement tools and platforms, such as SalesOne, and promote digital customer tools to streamline sales processes and improve productivity.

Performance Tracking and Reporting: Direct the analytics efforts, develop metrics, and oversee reporting on key performance indicators (KPIs) to track the effectiveness of sales enablement initiatives and inform strategic decisions.

Customer Insights and Event Coordination: Supervise the gathering and analysis of customer insights to support digital upper funnel websites, create compelling sales experiences, and manage communications, events, and training workshops for the sales team.

Job Contribution:

Develops the organization’s philosophy, departmental strategies and defines long-term goals and alignment with overall business objectives. Typically leads large teams, directly supervising supervisors as well as senior staff within the organization. Plays a significant part in cross-functional initiatives across AT&T. Responsible for influencing decisions regarding the hiring, firing, disciplinary action, promotional activity, and pay decisions for subordinates.

Supervisor Status:

Supervisor: Yes

Education and Experience:

Bachelor’s degree (BS/BA) desired. 10+ years of related experience. Our AVP-Channel Marketing jobs earn between $210,600.00 - $316,000.00 USD Annual. Not to mention all the amazing rewards that working at AT&T offers. Individual starting salary within this range may depend on geography, experience, expertise, and education/training.

Benefits:

Joining our team comes with amazing perks and benefits: Medical/Dental/Vision coverage 401(k) plan Tuition reimbursement program Paid Parental Leave Paid Caregiver Leave Additional sick leave beyond what state and local law require may be available but is unprotected Adoption Reimbursement Disability Benefits (short term and long term) Life and Accidental Death Insurance Supplemental benefit programs: critical illness/accident hospital indemnity/group legal Employee Assistance Programs (EAP) Extensive employee wellness programs Employee discounts up to 50% off on eligible AT&T mobility plans and accessories, AT&T internet (and fiber where available) and AT&T phone Long Term Grants and Deferred Compensation Paid Time Off and Holidays (based on date of hire, at least 28 days of vacation each year and 9 company-designated holidays Weekly Hours: 40 Time Type: Regular Location: Dallas, Texas Salary Range: $210,600.00 - $316,000.00

Equal Employment Opportunity:

AT&T and its subsidiaries are committed to equal employment opportunity. All hiring, promotion, and other employment decisions remain merit-based and free from discrimination on the basis of race, color, religion, religious creed, national origin, ancestry, age, sex, sexual orientation, gender, gender identity, gender expression, physical disability, mental disability, pregnancy, medical condition, genetic information, marital status, citizenship status, military status, veteran status, or any other characteristic protected by federal, state, or local laws. In addition, AT&T will provide reasonable accommodations to qualified individuals with disabilities. AT&T is a fair chance employer and does not initiate a background check until an offer is made.

Company Culture:

We are pioneers of making connections and have been ever since Alexander Graham Bell invented the telephone and founded our company. That was nearly 150 years ago, and we haven’t stopped innovating since. At our core, we help bring families, communities, and businesses together with the products and services they need to thrive every day. From the widespread and growing availability of 5G and Fiber to working on things we once only dreamed of—at AT&T, we create connections that change the world.