Automotive Service BDC Specialist

Socket.dev; Stow (OH); On-site; USD 47,000 - 66,000; Full time

Job summary

Marhofer Chevrolet in Stow, OH seeks a Customer Service/BDC specialist to handle inbound and outbound service communications, schedule appointments, and maintain CRM/DMS records. You will address inquiries, follow up on recalls and maintenance reminders, and support customer retention initiatives in a fast-paced dealership setting.

The role emphasizes clear verbal/written communication, strong organization, and a guest-first attitude, with potential for bilingual capabilities in a high-volume

Qualifications

• Prior BDC, call center, or customer service experience; automotive service experience preferred.
• Strong working knowledge of CRM and DMS scheduling systems and digital communication tools.
• Excellent verbal and written communication skills, with a friendly, guest-first attitude.
• Strong organizational skills and the ability to manage a high volume of calls, texts, and emails daily.
• Comfortable working in a fast-paced, performance-driven environment.
• Bilingual ability is a plus.

Responsibilities

• Inbound & Outbound Communication: Answer all inbound service calls, texts, emails, and chat inquiries promptly and professionally.
• Appointment Scheduling & Show Rate: Book detailed service appointments and follow up on no-shows to reschedule.
• Customer Retention & Follow-Up: Conduct proactive outbound campaigns and maintain CRM records.
• Process, Compliance & Reporting: Follow scripts, ensure privacy compliance, and report performance metrics.

Skills

Customer service

Call center experience

Communication skills

Organization skills

Bilingual

Tools

CRM systems

DMS scheduling

Digital communication tools

Job description

Job Details: Job Location: Marhofer Chevrolet - Stow, OH, Salary Range: $46971.00 - $65861.00

Key Responsibilities

• Inbound & Outbound Communication: Answer all inbound service calls, texts, emails, and chat inquiries promptly and professionally. Make outbound calls to schedule, confirm, and reschedule service appointments, including no-show follow-up. Respond to all service-related internet leads and online scheduling requests without delay. Maintain a friendly, helpful, and world-class tone in every guest interaction, in person, by phone, or in writing.
• Appointment Scheduling & Show Rate: Book detailed service appointments, checking for open recalls, previously deferred services, and time/mileage-based maintenance recommendations. Confirm appointments in advance and proactively follow up on no-shows to reschedule. Coordinate appointment availability, loaner/shuttle needs, and advisor workload with the Service Manager and Service Advisors. Track and work declined/deferred service follow-up lists to recapture lost opportunities.
• Customer Retention & Follow-Up: Conduct proactive outbound campaigns for maintenance reminders, recall campaigns, and lapsed-customer win-back. Follow up with recent service guests to confirm satisfaction and address any concerns before they escape. Maintain accurate, complete customer and vehicle records within the CRM and DMS. Support equity mining and marketing initiatives aimed at driving repeat service business.
• Process, Compliance & Reporting: Follow approved scripts, call flows, and dealership processes for every guest interaction. Ensure compliance with privacy, data security, and communication regulations (including TCPA/DNC requirements). Monitor and report daily, weekly, and monthly BDC performance metrics to the Service Manager. Identify and escalate process or scheduling issues that impact guest experience or shop efficiency.

Qualifications

• Prior BDC, call center, or customer service experience; automotive service experience preferred.
• Strong working knowledge of CRM and DMS scheduling systems and digital communication tools.
• Excellent verbal and written communication skills, with a friendly, guest-first attitude.
• Strong organizational skills and the ability to manage a high volume of calls, texts, and emails daily.
• Comfortable working in a fast-paced, performance-driven environment.
• Bilingual ability is a plus.

Physical Demands

• Ability to sit or stand for extended periods. Frequent use of computers, phones, and office equipment.

Work Environment

• Office environment within an automotive dealership service department. Fast-paced, performance-driven setting with frequent customer interaction.

Core Values Alignment

• World-Class Experience
• Commitment to Excellence
• Teamwork
• Trust & Respect for the Individual
• Continuous Improvement