Auto Home Senior Product Analyst (Hybrid)

US001 CMFG Life Insurance Company; Madison (WI); Hybrid; USD 93,000 - 140,000; Full time

Benefits offered by this job

Medical insurance

401k

Tuition reimbursement

Paid time off

Job summary

TruStage seeks a Product Analyst to drive data-informed decisions for Auto/Home programs. You will partner with the Senior Product Manager and deliver analytical outputs to Marketing, Finance, and Actuarial teams to shape product strategy and improve consumer engagement.

The role requires strong analytics, data visualization skills, and knowledge of data governance, with opportunities to influence growth and market competitiveness. Hybrid work model offered.

Qualifications

• Bachelor’s degree in a related field.
• 5+ years of experience in product analytics or business analysis.
• Proficiency with BI tools (Power BI) and data modeling knowledge.
• Strong data visualization, governance, and reporting practices.

Responsibilities

• Develop and manage program KPIs with senior leadership.
• Provide data-driven recommendations to roadmap planning.
• Analyze product performance across auto/home partners and market trends.
• Conduct ROI, customer journey, and funnel analyses to inform strategy.
• Collaborate with marketing, operations, and finance to align objectives.
• Serve as Business Data Steward for auto/home product data and governance.

Skills

Data analysis

Data visualization

Communication

Agile

Strategic thinking

Education

Bachelor's degree

Tools

Power BI

ETL

Data warehousing

Job description

About Us

At TruStage, we’re on a mission to make a brighter financial future accessible to everyone. We put people first, and work hand in hand with employees and customers to create a diverse and inclusive environment. Passionate about building insurance and financial services solutions, we push the boundaries of what’s possible. We need you to help us shape what’s next. You’ll be encouraged to share your experiences, ideas and skills to help others take control of their financial future. Join a team that has received numerous awards for being a top place to work: TruStage awards and recognition

Job Purpose

The Product Analyst will play a pivotal role in driving data-informed decisions for our Auto/Home program. This position is responsible for conducting in-depth product and program analysis, ensuring data accuracy and integrity, and delivering actionable insights that shape product strategy and enhance the consumer experience. Additionally, this role will also monitor industry trends to anticipate market shifts and maintain competitive adavantage. As a key contributor, you will partner closely with the Senior Product Manager and provide analytical outputs to Marketing, Finance, and Actuarial teams, that influence business decisions. Leveraging data, you will uncover trends, identify opportunities, and support initiatives that fuel growth and improve consumer engagement. The ideal candidate combines strong analytical expertise with proficiency in data visualization tools and techniques, and has a passion for understanding market dynamics.

Job Responsibilities

• Partner with senior product manager and director to develop and manage program KPIs; build models to inform/support future program strategy.
• Provide data-driven recommendations to support roadmap planning and strategic initiatives.
• Analyze product performance across auto/home partners and industry trends to identify opportunities for improvement.
• Conduct deep-dive anayses on ROI, customer journey analytics, funnel analysis, and retention; develop cost-of-acquisition factors by consumer segment.
• Collaborate with cross-functional teams including marketing, operations, and finance to align on business objectives.
• Serves as Business Data Steward for auto/home product data, ensuring accuracy and governance Monitor competitive landscape and industry benchmarks.
• Assists with or conducts competitive analysis/assessment/research for new delivery channels and product/partner enhancements.

Job Requirements

• Bachelor’s degree in Business, Economics, Data Analytics, Computer Science, or related field.
• 5+ years experience in product analytics, business analysis, or a similar role.
• Proficiency in advanced analytics methods and experience with BI tools (e.g. Power BI); knowledge of data warehousing and ETL processes.
• Strong understanding of data modeling, data visualization, and reporting best practices.
• Excellent communication skills and ability to present complex data in a clear, actionable way.
• Familiarity with Agile methodologies and product development lifecycle.
• Comfortable with data governance and integrity.
• Ability to apply strategic analysis models and translate strategy into actionable plans.
• Financial acumen to interpret P&L, ROI, and other key metrics for product/program performance.

Recruitment Process

TruStage may process applicant information using an Artificial Intelligence (AI) tool. This tool automatically generates a screening score based on how well applicant information matches the requirements and qualifications for the position. TruStage recruiters use the screening score as a guide to further evaluate candidates; the score is one component of an application review and does not automatically determine whether a candidate moves forward. Candidates may choose to opt out of this process.

Compensation and Benefits

Compensation may vary based on the job level, your geographic work location, position incentive plan and exemption status. Base Salary Range: $93,100.00 - $139,700.00

In addition to your base pay, your position may be eligible for an annual incentive (bonus) plan. Additional benefits available to eligible employees include medical, dental, vision, employee assistance program, life insurance, disability plans, parental leave, paid time off, 401k, and tuition reimbursement, just to name a few.

Other Information

Beyond pay and benefits, we also recognize that flexibility, including working in a place you prefer, is essential to caring for our employees. We will continue to strive to offer flexibility and invest in technology and other tools that will make hybrid working normal rather than an exception, so that when “life happens,” you can focus on what’s most important.

Accommodation request TruStage is a place where everyone can bring their best self and thrive. If you need application or interview process accommodations, please contact the accessibility department.

We’re on a mission to make a brighter financial future accessible to everyone. Dedicated to helping more people — in more ways — make confident financial decisions at every stage. And we’re committed to delivering on this belief, together. Creating opportunities beside our partners, members of our communities and our employees.