Audience Strategy & Personalization Intern – Summer 2027

Universal Orlando Resort

Orlando (FL)

Presencial

USD 25.000 - 36.000

Jornada completa

hace 30 horas

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Paid internship

Descripción de la vacante

Universal Orlando Resort is offering an in-person Audience & Personalization Strategy Internship in Orlando. The role supports audience-first strategies through research, audience analysis, and strategic project support, gaining hands-on experience in data-driven decision making, segmentation, and AI-enabled personalization.

Applicants must be pursuing a Bachelor or Graduate degree with a minimum 2.8 GPA and provide a transcript.

Formación

Pursuing a Bachelor or Graduate degree with junior standing or above.
Minimum GPA 2.8 is required.
A transcript is required upon application.

Responsabilidades

Supports audience strategy initiatives through research, analysis, and development of audience profiles and insights.
Assists with data organization, cleansing, and documentation efforts to improve data quality and support AI-driven capabilities.
Conducts research on priority audiences, consumer trends, and market opportunities to inform strategic decision-making.
Contributes to test-and-learn planning by identifying opportunities, developing hypotheses, and evaluating results.
Partners with cross-functional teams to gather information and support ongoing audience and personalization projects.
Helps translate findings into presentations, summaries, and recommendations for stakeholders.
Follows UO Environmental, Health & Safety policies and participates in related activities.
Performs other duties as assigned.