Athletics Communications Lead

DHRM; Lexington (VA); On-site; USD 40,000 - 45,000; Full time

Job summary

Virginia Military Institute is seeking an Assistant Director of Athletic Communications to serve as the primary communications contact for select sports and to promote VMI Athletics through accurate, timely content across digital, social media, broadcast, and traditional media platforms.

The role collaborates with coaches, cadet-athletes, and athletics staff to enhance visibility, manage game-day operations, and produce rosters, statistics, notes, and feature stories that support the

Qualifications

• Strong writing, editing, and organizational skills.
• Experience with athletic media relations and content management preferred.

Responsibilities

• Serve as primary communications contact for men's soccer, swimming & diving, wrestling, and baseball.
• Provide coverage for other sports and departmental needs as assigned.
• Manage publicity and media relations, including press releases, previews, recaps, features, notes, and statistics.
• Maintain rosters, schedules, results, records, biographies, and historical data on the VMI Athletics site.
• Coordinate game-day information operations, credentials, media areas, and postgame materials.
• Create engaging digital content, including graphics, photos, short-form video, and social media posts.

Skills

Strong writing skills

Editing

Communication

Organizational skills

Social media

Graphic/video production basics

Education

Bachelor's degree in communications or related field

Tools

Adobe Creative Cloud

Statistical software

Website content management

Photography

Job description

Virginia Military Institute is seeking an Assistant Director of Athletic Communications to serve as the primary communications contact for select sports and to promote VMI Athletics through accurate, timely content across digital, social media, broadcast, and traditional media platforms.

The role collaborates with coaches, cadet-athletes, and athletics staff to enhance visibility, manage game-day operations, and produce rosters, statistics, notes, and feature stories that support the