Associate Marketing Manager US

LeoForce; Oldmans Township (NJ); Hybrid; USD 80,000 - 95,000; Full time

Benefits offered by this job

401(k): Company contribution

Medical, dental, vision covered by the

Hybrid work environment

Job summary

LeoForce is seeking a Mid-Level Marketing Manager to drive brand marketing for U.S. owned brands, manage the marketing calendar, and develop consumer-facing content across digital and retail channels.

You’ll oversee packaging development, agency relationships, and cross-functional collaboration with Sales, Supply Chain, and Production on launches, with a hybrid work model and opportunities to shape U.S. market strategy.

Qualifications

• 3–5 years of brand-side CPG marketing experience in food/protein.
• Experience building, positioning, and activating consumer brands.
• Experience managing packaging development and agency relationships independently.
• Familiarity with U.S. retail landscape, key accounts, and buyer-facing support.
• Strong background in brand and consumer marketing execution.
• Experience supporting new product launches / innovation commercialization.
• Experience developing marketing and sales-support materials for retail/foodservice.
• Proficiency with Microsoft Office, especially PowerPoint and Excel.
• Experience with design coordination and digital asset management.
• Syndicated data experience such as Circana is a plus.
• Foodservice marketing or sales-support experience is a plus.

Responsibilities

• Manage the marketing calendar for owned brands and ensure activations are planned, briefed, and delivered on time.
• Develop consumer-facing marketing content across digital, in-store, foodservice, and trade channels.
• Manage day-to-day agency relationships, including briefs, feedback, timelines, and deliverables.
• Ensure U.S. brand execution aligns with established positioning and visual identity.
• Monitor U.S. market trends and competitive activity.
• Support commercialization of new products for the U.S. market.
• Own packaging development from briefing through production-ready files.
• Coordinate packaging revisions, regulatory and QA reviews, and design partners.
• Partner with Sales, Supply Chain, and Production on new product launches.
• Track innovation performance after launch and incorporate learnings into future development.
• Develop sales-support materials including sell sheets, category fact sheets, promotional materials, and product-specific content.
• Ensure customer-facing tools are grounded in consumer and category data.
• Develop foodservice marketing materials, culinary positioning, and channel-specific tools.
• Manage U.S. POS materials and marketing collateral.
• Support digital shelf content and retailer media coordination.
• Develop familiarity with syndicated data sources such as Circana and Numerator.
• Apply consumer and shopper research to brand and campaign decisions.
• Support custom consumer research and shopper behavior analysis.
• Track U.S. marketing spend against project-level budgets.
• Manage multiple concurrent projects, timelines, vendors, and deliverables.
• Communicate project progress and proactively flag risks.

Skills

Brand marketing

CPG marketing

Project management

Agency management

PowerPoint

Excel

Digital asset management

Circana data

Foodservice marketing

Tools

Circana

Job description

Job Description

Experience: Mid Level

Salary: $80,000 - $95,000 per year

Job Details

Key Responsibilities and Duties

• Manage the marketing calendar for owned brands and ensure activations are planned, briefed, and delivered on time.
• Develop consumer-facing marketing content across digital, in-store, foodservice, and trade channels.
• Manage day-to-day agency relationships, including briefs, feedback, timelines, and deliverables.
• Ensure U.S. brand execution aligns with established positioning and visual identity.
• Monitor U.S. market trends and competitive activity.
• Support commercialization of new products for the U.S. market.
• Own packaging development from briefing through production-ready files.
• Coordinate packaging revisions, regulatory and QA reviews, and design partners.
• Partner with Sales, Supply Chain, and Production on new product launches.
• Track innovation performance after launch and incorporate learnings into future development.
• Develop sales-support materials including sell sheets, category fact sheets, promotional materials, and product-specific content.
• Ensure customer-facing tools are grounded in consumer and category data.
• Develop foodservice marketing materials, culinary positioning, and channel-specific tools.
• Manage U.S. POS materials and marketing collateral.
• Support digital shelf content and retailer media coordination.
• Develop familiarity with syndicated data sources such as Circana and Numerator.
• Apply consumer and shopper research to brand and campaign decisions.
• Support custom consumer research and shopper behavior analysis.
• Track U.S. marketing spend against project-level budgets.
• Manage multiple concurrent projects, timelines, vendors, and deliverables.
• Communicate project progress and proactively flag risks.

Qualifications Needed

• 3–5 years of brand-side CPG marketing experience, preferably within food, protein, or a related consumer goods industry.
• Experience building, positioning, and activating consumer brands.
• Experience managing packaging development, marketing materials, and agency relationships independently.
• Experience with or strong familiarity with the U.S. retail landscape, including key accounts, channel dynamics, and buyer-facing commercial support.
• Strong background in brand marketing, consumer marketing, and marketing execution.
• Experience supporting new product launches / innovation commercialization.
• Experience developing marketing and sales-support materials for retail and/or foodservice.
• Proficiency with Microsoft Office, particularly PowerPoint and Excel.
• Experience with design coordination and digital asset management.
• Syndicated data experience such as Circana is an asset.
• Foodservice marketing or sales-support experience is a plus.
• No specific education requirement is stated in the full job description.

A bit about us

Founded over 60 years ago and based in Pedricktown, NJ we are a leading North American producer and marketer of premium meats and naturally raised proteins. We serve major retail and foodservice customers across the U.S. and Canada through owned brands and private-label programs, with processing facilities and distribution capabilities across North America. We are continuing to build our U.S. marketing and commercial capabilities around a demand-led growth model, creating an opportunity to help shape how premium protein brands connect with consumers and customers.

Why join us

• 401(k): Company contribution
• Comprehensive Benefits: 100% company-paid Medical, Dental, Vision, Basic Life Insurance, Short-Term & Long-Term Disability
• Hybrid Work Environment
• Build From the Ground Up: Become the first dedicated marketing resource for the U.S. market
• Leadership Exposure: Direct access to the Marketing Director and visibility into commercial strategy
• High-Growth Categories: Work across premium grass-fed beef and lamb
• Career Impact: Help transition the U.S. business toward a demand-led growth model
• Collaborative Environment: A culture that values initiative, curiosity, innovation, professionalism, and commercial thinking