Associate Marketing Manager - Splenda Healthcare

Heartland Food Products Group; Carmel (IN); On-site; USD 60,000 - 90,000; Full time

Job summary

Join a forward-thinking company as an Associate Marketing Manager focused on creating impactful health education content. In this dynamic role, you will leverage your expertise as a Certified Registered Dietitian Nutritionist to develop strategic marketing initiatives that resonate with healthcare professionals and patients alike. You will collaborate with industry partners, manage health programs, and ensure that scientific insights guide effective communication strategies. This is an exciting opportunity to make a significant impact in the food and beverage retail industry while working in a fast-paced environment that values innovation and collaboration.

Qualifications

• 5+ years of experience as an RDN in industry or manufacturing roles.
• Strong communication skills for effective internal and external interactions.

Responsibilities

• Create HCP and patient education content for marketing programs.
• Develop and manage health partnerships and implement programs.
• Collaborate with regulatory bodies to promote a positive category position.

Skills

Communication Skills

Organizational Skills

Nutrition Science Expertise

Strategic Communication

Education

Certified Registered Dietitian Nutritionist (RDN)

Job description

Associate Marketing Manager - Splenda Healthcare

Be among the first 25 applicants. Direct message the job poster from Heartland Food Products Group.

Key Responsibilities

• Create HCP and patient education content for marketing programs and website, including designing resources with agency support based on your vision.
• Serve as the Splenda brand nutrition science expert by combining product knowledge with nutrition and clinical health expertise. Develop competitive advantages, summarize scientific studies, and support communication strategies.
• Collaborate with regulatory bodies and professional organizations to promote a positive category position.
• Develop and manage health partnerships, implement programs, monitor metrics, and oversee budgets.
• Support product innovation strategies and specifications.
• Define nutritional requirements for recipes catering to health needs, including trends and recipe types.
• Maintain expert knowledge of customer and category needs, trends, and sentiments to guide science support for business goals.
• Interpret studies and insights to inform strategic focus and communication.
• Perform additional support activities as needed.

Qualifications

• Certified Registered Dietitian Nutritionist (RDN) required.
• At least 5 years’ experience as an RDN in industry or manufacturing roles.
• Strong communication skills for internal and external interactions.
• Ability to translate scientific insights into strategies and guide communications effectively.
• Excellent organizational skills and ability to work collaboratively.
• Experience working with agencies and industry partners.

Must have a track record of exceeding expectations, a sense of urgency, and thrive in a fast-paced environment. Some travel (~15%) is required throughout the year.

Additional Details

• Seniority level: Associate
• Employment type: Full-time
• Job function: Marketing
• Industry: Food and Beverage Retail