Associate Marketing Manager - 12 month contract

Claire's; United States; On-site; USD 55,000 - 85,000; Full time

Job summary

A leading company in the ecommerce sector seeks an Associate Marketing Manager for a remote 12-month contract. This role focuses on developing and executing email marketing strategies, analyzing campaigns, and collaborating across departments to enhance audience engagement and drive e-commerce growth. Candidates should have a Bachelor's degree and significant experience in email marketing within a fast-paced environment.

Qualifications

• 3-5 years of experience in email marketing.
• Experience in a fast-paced Ecommerce business.
• Strong Excel, PowerPoint and Google Analytics skills.

Responsibilities

• Develop multi-touch email marketing strategy.
• Manage the creation of campaign briefs.
• Lead digital marketing reporting process.

Skills

Email Marketing

Marketing Campaign Analysis

Project Management

Digital Marketing

Google Analytics

Excel

PowerPoint

Understanding Consumer Behavior

Education

Bachelor’s in Marketing, Communication, Business, or equivalent

Job description

Associate Marketing Manager - 12-Month Contract - Remote

The Associate Marketing Manager is responsible for the timely and accurate processing and deployment of email and SMS requests on behalf of both external and internal clients. This role supports email campaign requests across multiple business units. They will offer a local market viewpoint to ensure global marketing materials are relevant, timely and appealing to our audience.

• Develop the multi-touch email marketing strategy, roadmap, and programs to enhance Claire's audience engagement through segmentation, automation, A/B testing & personalization
• Manage the creation and maintenance of campaign briefs in alignment with Integrated Marketing and Branding guidelines
• Managing all market activity calendars in consultation with trading and creative teams
• Stewarding the development, testing and localization of our Global email program
• Leading the digital marketing reporting process, to ensure initiatives are measured and optimized
• Maintaining a close look at urgent requests, changes and edits needed to pivot direction accordingly
• Quickly building relationships, and maintaining contact with various teams across the organization and external partners to ensure initiatives are maximized to deliver e-commerce revenue across all digital marketing channels
• Having a finger on the pulse of events/celebrities/fashions/technologies that are important to our Claire’s & Icing target audience to assist in the creation of top performing digital creative and content
• Managing the planning/content calendar for our Global email program, offering creative ideas that are relevant and engaging for our audience
• Weekly and sometimes daily analysis of key initiatives via Google Analytics and other reporting software
• Support the Senior Manager and Director of Growth

Qualifications

• Bachelor’s in Marketing, Communication, Business, or equivalent
• Experience in a fast-paced Ecommerce business
• Marketing campaign analysis and reporting
• 3-5 years of experience in email marketing
• Copy writing and creative development is a nice to have, but not required
• Social media experience is a nice to have, but not required
• Project Management
• Broad understanding and working knowledge of digital marketing mix
• Strong Excel, PowerPoint and Google Analytics skills
• An understanding of consumer behavior principles

Location & Work Arrangement

• Remote (UK-based)
• This is a 12-month contract

Claire's is an equal opportunity employer committed to diversity, equity and inclusion and we encourage applications from members of all underrepresented groups, including those with disabilities. We will accommodate applicants' needs, upon request, throughout all stages of the recruitment process. Please inform us of the accommodation(s) that you may require.