Associate Manager, Offline Marketing

Ladders; United States; Remote; USD 104,000 - 120,000; Full time

Benefits offered by this job

Flexible remote work

In-person collaboration in tri-state

Equity & benefits package

Professional development

Collaborative team culture

Job summary

Ladders is seeking an Associate Manager, Offline Marketing to join a leader in Healthcare. You will own offline and creator-driven campaigns focused on performance, efficiency, and scalable acquisition, while managing budgets and evaluating new partnerships.

You will collaborate with agencies and external partners to drive measurable improvements in CAC, conversion, and overall campaign performance across multi-channel programs, including Audio and YouTube.

Qualifications

• 3-5 years of experience in performance marketing or related fields.
• Experience managing acquisition programs with budgets over $3M/month.
• Familiarity with Audio, YouTube, and creator partnerships.
• Strong analytical skills with a focus on metrics like CAC and conversion rates.
• Experience managing external agencies and building relationships with partners.

Responsibilities

• Own and optimize Audio and YouTube campaigns, managing budgets and performance targets.
• Identify and evaluate new partnership opportunities in the creator landscape.
• Develop a proactive pipeline for talent and partnership models.
• Manage relationships with agencies and external partners for effective campaign execution.
• Analyze campaign performance and provide recommendations for optimization.

Skills

Performance marketing

Budget management

YouTube campaigns

Creator partnerships

CAC optimization

Agency management

Analytical skills

Job description

For our client, we are seeking a Associate Manager, Offline Marketing to join the team of a leader in the Healthcare space.

This role will own and optimize offline and creator-driven marketing programs, with a strong focus on performance, efficiency, and scalable acquisition. You will manage campaign budgets, evaluate new partnership opportunities, and help build a proactive pipeline of talent and partnership models. The position also partners closely with agencies and external collaborators to deliver measurable improvements in CAC, conversion, and overall campaign performance.

Location: Remote - US based candidates only, no visa sponsorship available

Compensation: $103,700 - $120,000 annually

Responsibilities

• Own and optimize Audio and YouTube campaigns, managing budgets and performance targets
• Identify and evaluate new partnership opportunities in the creator landscape
• Develop a proactive pipeline for talent and partnership models
• Manage relationships with agencies and external partners for effective campaign execution
• Analyze campaign performance and provide recommendations for optimization

Qualifications

• 3-5 years of experience in performance marketing or related fields
• Experience managing acquisition programs with budgets over $3M/month
• Familiarity with Audio, YouTube, and creator partnerships
• Strong analytical skills with a focus on metrics like CAC and conversion rates
• Experience managing external agencies and building relationships with partners

Benefits

• Flexible work environment with the option to work remotely
• In-person collaboration opportunities for tri-state area employees
• Competitive equity and benefits package
• Support for professional development and growth
• Collaborative team culture across multiple functions

Our client is an equal opportunity employer.