Associate Manager Content and SEO

Orveon Global; New York (NY); Hybrid; USD 80,500 - 100,500; Full time

Benefits offered by this job

Hybrid First Model

Work From Anywhere

Complimentary Products

Professional Development

Community Engagement

Job summary

Orveon Global, based in New York, is looking for an Associate Manager, Content Strategy & SEO to enhance our ecommerce beauty brands. This role will focus on driving content and SEO strategies to boost organic traffic while collaborating with teams across marketing and creative.

The ideal candidate will possess strong writing skills, SEO experience, and familiarity with AI tools to develop engaging content that aligns with business goals. Join us in a hybrid working environment where creativity meets collaboration.

Qualifications

• Experience writing for ecommerce or beauty brands preferred.
• Familiarity with technical SEO tools and emerging search trends.
• Ability to manage content workflows and timelines.

Responsibilities

• Drive content and SEO strategies to increase organic traffic.
• Develop clear briefs and define asset requirements for site content.
• Track and analyze SEO and content performance to translate data into insights.

Skills

Strong writing skills

SEO strategy implementation

Content development

Analytical skills

Familiarity with AI tools

Tools

Google Search Console

SEMrush

Google Analytics

Shopify

Job description

About Us

Orveon is a new kind of beauty company on a powerful mission: to change the way the world thinks about beauty. We dare to do things differently — pushing boundaries with purpose, inspiring creativity, and moving with intention in everything we do. We are a collective of three premium and prestige beauty brands: bareMinerals, BUXOM, and Laura Mercier. With offices in New York, London, Singapore and Columbus, we combine the energy of an entrepreneurial spirit with the scale and ambition to change the way the world thinks about beauty. Our culture is built on our IMPACT values — Innovative, Motivated, Passionate, Accountable, Collaborative, and Thoughtful. These values define how we show up for each other, for our brands, and for the world. We offer a hybrid work model and are committed to fostering an inclusive, agile environment where everyone can thrive.

About The Role

This role is suited for a creative and detail-oriented Associate Manager, Content Strategy & SEO to support our ecommerce beauty business across Laura Mercier, bareMinerals, and BUXOM. You will drive content and SEO strategies to increase organic traffic, optimize content for search, and create engaging, conversion-focused customer experiences. You will partner closely with cross‑functional teams, including Creative, Marketing, CRM, and Ecommerce, to ensure content aligns with business goals and delivers a consistent brand story across channels. This role also plays a key part in evolving how we scale content through AI‑driven workflows and improving visibility across emerging search surfaces, including LLM‑powered platforms.

Primary Responsibilities

• Own content strategy across launches, promotions, and evergreen moments; translate marketing plans into site and SEO content execution; ensure consistent, compelling storytelling across all DTC touchpoints.
• Develop clear, actionable briefs and define asset requirements for all site content, including PDPs, landing pages, and campaigns; partner with Creative to ensure assets are delivered on time and aligned with business objectives.
• Own content workflows across tools (e.g., Asana) and maintain centralized documentation, including briefs, trackers, and calendars, to support scalable execution.
• Own SEO content strategy across PDPs, landing pages, blogs, and FAQs, partnering with agency to guide execution and performance; optimize for emerging search surfaces, including AI‑driven results.
• Partner with internal teams and external vendors to develop scalable, AI‑driven content workflows; define scope and output requirements to efficiently scale content production across channels.
• Track and analyze SEO and content performance, translating data into actionable insights and optimizations; support ongoing reporting on organic growth, content impact, and emerging trends.
• Partner closely with Creative, CRM, Ecommerce, and Marketing teams across multiple brands to ensure alignment on content strategy and execution; maintain a cohesive approach while preserving each brand’s distinct voice and positioning.

Key Stakeholders

Work closely with the creative, marketing, and ecommerce teams to ensure alignment on content strategy and execution. Coordinate with the merchandising team to ensure that content supports key product and commercial initiatives.

Qualifications

• Strong writing skills with the ability to craft content that balances SEO objectives with compelling storytelling; experience writing for ecommerce or beauty brands preferred.
• Proven experience implementing SEO strategies and optimizing content for search; familiarity with technical SEO tools (Google Search Console, SEMrush, etc.) and interest in emerging search trends, including AI‑driven and LLM‑based discovery.
• Experience developing content briefs and collaborating with creative and production teams; strong organizational skills to manage shot lists, asset requirements, and content timelines.
• Familiarity with AI tools (ChatGPT, Jasper, etc.) to support scalable content creation; ability to balance automation with quality, brand voice, and performance.
• Strong analytical skills with the ability to track performance, evaluate SEO impact, and identify optimization opportunities; experience with Google Analytics, GSC, and reporting tools.
• Ability to work effectively across Creative, CRM, Marketing, and Ecommerce teams; strong communication skills to ensure clarity, alignment, and execution.

Preferred

• Experience in the beauty or fashion industry.
• Familiarity with Shopify.
• Experience working with SEO agencies or external content partners.

What Orveon Offers You

• Hybrid First Model – 3 days per week in office, balancing virtual and face‑to‑face interactions.
• Work From Anywhere – Freedom to work six weeks annually from the location of your choice.
• Complimentary Products – Free and discounted products on new releases and fan‑favorites.
• Professional Development – Exposure to senior leadership, learning and development programs, and career advancement opportunities.
• Community Engagement – Volunteer opportunities in the communities in which we live and work.

Pay Transparency

The following represents a good‑faith estimate of the compensation range for this position. At Orveon Global, we carefully consider a wide range of non‑discriminatory factors when determining compensation. Actual salaries may vary based on factors including, but not limited to, geographic location, education, experience, skills, and qualifications. The pay range for this position is $80,500 – $100,500, supplemented with the benefits above for full‑time employees.