Associate Director, Video

Omnicom Media US H&S; New York (NY); Hybride; USD 70 000 - 125 000; Plein temps

Avantages offerts par ce poste

Health insurance

Vision insurance

Dental insurance

401(k)

Healthcare Flexible Spending Account

Dependent Care Flexible Spending

vacation days

sick days

personal days

paid parental leave

paid medical leave

STD/LTD insurance

Résumé du poste

Hearts & Science, part of Omnicom Media Group, seeks an Associate Director to guide the Video Investment team and translate strategy into action. You will foster client and partner relationships, drive innovative video campaigns, and oversee performance metrics and reporting to optimize results.

With 5+ years in advertising and media, you will collaborate with the Director to set priorities, allocate tasks, and measure performance.

Qualifications

• 5+ years knowledge of advertising, marketing and media.
• Understanding of media element performance individually and in combination.
• Understanding of Investment side capabilities and marketplace dynamics.
• Strong leadership and ability to guide a cohesive team.
• Clear understanding of marketplace strategies with Director collaboration.
• Excellent communication skills and ability to present insights clearly.

Responsabilités

• Create and maintain team dynamics with focus on learning and innovation.
• Ensure strategic consistency across plan development and implementation.
• Grow and service client relationships proactively.
• Manage large partner relationships and foresee future needs for clients.
• Provide thought leadership in video marketing and technology to juniors.
• Develop clear performance metrics and reports to measure KPIs.
• Analyze historical and current campaign results to optimize learning and improvement.
• Oversee video campaigns buying and implementation, coordinate resources and best practices.

Connaissances

Team leadership

Media dynamics

Investment team knowledge

Communication skills

Market dynamics

Presentation excellence

Description du poste

The Company:

Hearts & Science has been inspired by confident marketers seeking business advantage in a world of personalized digital marketing, where CRM and addressable channels converge, and decisions must be made in real time to aggregate effective reach and deliver the right message at the right time.

Designed to inform brand strategies with real-time insights, Hearts & Science is a data-driven marketing agency with expert media planning and buying capabilities, among other services that include shopper marketing, marketing innovation and content activation.

The Associate Director will work with the Director in setting priorities, allocating responsibility, and measuring the performance of the Video Investment team. Building upon the Manager role with regard to the interpretation of strategy through a video lens, the Associate Director is also called upon to further develop the client and media owner relationships that will ultimately serve to enhance all aspects of the Investment team’s deliverables.

Responsibilities

• Along with Group Director, creates and maintains team dynamics with a focus on learning and innovation
• Actively ensures strategic consistency across all elements of plan development and implementation
• Proactively explore and recommend ways to further service and grow client relationships
• Along with the Director, manages large-scale partner relationships to foresee future needs and provide client support
• Provide thought leadership for the junior team in the areas of video marketing and technology
• Create and articulate clear performance metrics and develop associated reports that measure KPI’s
• Analyze historical and current campaign results to optimize learning and ensure continuous improvement
• Oversee the buying & implementation of Video campaigns, coordinating internal resource, setting best practice and working on planning frameworks

Experiences

• 5+ years knowledge of the principles of advertising, marketing and media
• Knowledge of the dynamics of media - how each media element performs alone, how they perform together, and how they are constantly changing
• Understanding of the skills and functions of the Investment side of the business, as well as the Strategic Business Units’ competencies
• Ability to foster a strong, cohesive working team, providing leadership and instruction
• Understanding of marketplace dynamics, working with Director to formulate marketplace strategies
• Strong overall communication skills with a focus on presentation excellence

Compensation Range

$70,000—$125,000 USD

For this role, benefits include:

• health insurance
• vision insurance
• dental insurance
• 401(k)
• Healthcare Flexible Spending Account
• Dependent Care Flexible Spending Account
• vacation days
• sick days
• personal days
• paid parental leave
• paid medical leave
• STD/LTD insurance benefits.

This role is hybrid, requiring three (3) days per week in the office. The remaining two (2) days may be worked remotely. Specific in-office days will be discussed during the interview process, with flexibility to align with team needs. Please note that the number or required in-office days may be adjusted over time, potentially increasing the number of required in-office days based on business needs.