Associate Director, Social Creative

Warner Music Group; Los Angeles (CA); On-site; USD 95,000 - 105,000; Full time

Job summary

Warner Music Group is seeking an Associate Director, Social Creative in Los Angeles. You will craft platform-specific social content, blending storytelling with analytics to boost engagement and drive artist narratives.

You’ll pitch ideas, manage always-on social campaigns, and develop reactive content around trends, while shooting and editing footage and ensuring brand-aligned copy. The role emphasizes collaboration with cross-functional teams, KPI-driven optimization, and in-office presence

Qualifications

• Social producer and editor with a proven track record (portfolio required) delivering editorial to strategy.
• Storyteller at heart and an excellent communicator.
• Anticipate conversation and talk-factor social creative will elicit among communities.
• Exceptionally organized and able to handle high-volume output with clever messaging.
• Proficient in video editing software (Premiere Pro, After Effects, CapCut).

Responsibilities

• Create and manage engaging, platform-specific social content blending storytelling with analytics to boost engagement.
• Pitch ideas based on strategy and creative brief criteria.
• Concept, refine, and manage always-on social creative for owned and partner channels.
• Concept and develop reactive social around trending tracks and pop culture.
• Shoot and edit content.
• Set the tone between concept and copywriting within brand guidelines.
• Use KPIs and engagement metrics to refine content and iterate ideas.
• Leverage predictive tools and insights for evolving social landscape.
• Collaborate with cross-functional teams.

Skills

Social content production

Storytelling

Video editing

Cross-functional collaboration

Analytics interpretation

Tools

Adobe Premiere Pro

After Effects

CapCut

Job description

Job Title

Associate Director, Social Creative

Overview

Warner Music Group’s Global Brand & Audience team drives artist strategy, culture, and commercial streaming. As Associate Director, Social Creative you will marry artist strategy with audience insights to bring creative execution to life across social-first and social-native content.

Team

The Brand & Audience Services team comprises cross‑functional disciplines, including Creative Development, Paid Media, Influencer/Creator Marketing, and Direct‑to‑Fan and Community Engagement. The team is responsible for marquee artists and their storytelling.

Responsibilities

• Create and manage engaging, platform‑specific social media content, blending storytelling with analytics to boost engagement (deep familiarity with each platform’s specs, limitations, safe zones, paid media units, etc.)
• Pitch ideas based on strategy and creative brief criteria
• Concept, refine, and manage always‑on social creative (planned editorial programming around sync, milestone, seasonal, foreseeable cultural moments, competitive drafting, lifestyle alignment, and holidays) for owned and operated channels and partner artists’ channels
• Concept and develop reactive social creative around trending tracks, trending sounds and formats, breaking news, and pop culture
• Shoot and edit content
• Set the tone between concept and copywriting within brand guidelines
• Use performance metrics (KPIs, engagement) to refine content and iterate on ideas
• Leverage predictive tools and insights around relevant content categories in the always‑evolving social landscape
• Collaborate with cross‑functional teams

Qualifications

• Social producer and editor with a proven track record (portfolio required) of organizing editorial that delivers against a defined strategy
• Storyteller at heart and an excellent communicator
• Anticipate what type of conversation and talk‑factor social creative will elicit among different communities
• Exceptionally organized and able to handle high‑volume intake and output while maintaining clever, savvy, and fun
• Adept in video editing software (Adobe Premiere Pro, After Effects, Capcut, etc.)

Preferred Skills

• Design experience
• Copywriting across multiple tones of voice and audience vernacular

Office Requirement

This position requires a minimum of 4 days per week in the office. We value in‑office collaboration, which is essential for talent development and strong working relationships.

Compensation & Benefits

Annual Rate: $95,000 - $105,000 Annually

EEO Statement

Warner Music Group is an Equal Opportunity Employer.