Associate Director, Program Management

Whirlpool; Grand Rapids (MI); On-site; USD 140,000 - 190,000; Full time

Benefits offered by this job

Generous benefits package

Whirlpool employee discount

Fitness & educational reimbursement

Barista Bar amenities

Sabbatical after five years

Two-Week Work from Anywhere

Job summary

Whirlpool is seeking a strategic marketing leader in Grand Rapids to drive end-to-end programs and serve as the brand authority within a cross-functional pod. You will bridge creative talent, marketing leadership, and business teams to translate concepts into measurable growth across digital, social, and in-store channels.

You will own go-to-market campaigns, manage budgets and timelines, and optimize workflows for brand excellence in a fast-paced, global environment.

Qualifications

• Bachelor's degree in Marketing, Communications, Business or related field.
• 10+ years of progressive leadership in program, project, or account management within high-velocity marketing or agency environments.
• Proven track record delivering complex, multi-channel integrated programs from concept to global execution.

Responsibilities

• Orchestrate strategic engagements with high-impact cross-agency partnerships for smooth workflows and flawless execution.
• Align with brand and business leaders to define strategic programs driving growth across marketing initiatives.
• Own integrated, go-to-market campaigns across digital, social, and point-of-purchase channels.
• Lead end-to-end marketing initiatives from concept to delivery with creative excellence aligned to business goals.
• Translate high-level strategies into actionable project plans with clear scoping and resources.
• Maintain project forecasting, budgets, timelines, and documentation while ensuring milestones.
• Identify and mitigate risks, bottlenecks, and scope creep to keep workstreams on schedule and budget.
• Collaborate with resourcing to audit briefs and balance workloads with shifting priorities.
• Drive process innovation to improve cross-functional workflows and overall output quality.

Skills

Executive communication

Cross-functional leadership

Strategic program mgmt

Multi-channel marketing

Data-driven decision making

Risk management

Executive stakeholder management

Education

Bachelor's degree in Marketing/Communications/Business

Tools

Workfront

Asana

Jira

Job description

Overview

In this strategic leadership role, you will drive end-to-end marketing programs and act as the brand authority within your pod. You'll bridge cross-functional teams, creative talent, and marketing leadership to translate concepts into measurable business results. You'll optimize workflows, elevate collaboration, and ensure brand excellence across initiatives. This position offers the chance to shape multi-channel campaigns and accelerate growth in a global, fast-paced environment.

Compensation / Benefits

• Generous benefits package
• Whirlpool employee discount
• fitness & educational reimbursement programs
• kitchens and amenities like Barista Bar
• Sabbatical after five years
• Two-Week Work from Anywhere

Responsibilities

• Orchestrate strategic engagements with high-impact cross-agency partnerships for smooth workflows and flawless execution
• Align with brand and business leaders to define strategic programs driving growth across marketing initiatives
• Own integrated, go-to-market campaigns across digital, social, and point-of-purchase channels
• Lead end-to-end marketing initiatives from concept to delivery with creative excellence aligned to business goals
• Translate high-level strategies into actionable project plans with clear scoping and resources
• Maintain project forecasting, budgets, timelines, and documentation while ensuring milestones
• Identify and mitigate risks, bottlenecks, and scope creep to keep workstreams on schedule and budget
• Collaborate with resourcing to audit briefs and balance workloads with shifting priorities
• Drive process innovation to improve cross-functional workflows and overall output quality

Key requirements

• Bachelor's degree in Marketing, Communications, Business, or related field
• 10+ years of progressive leadership in program, project, or account management within high-velocity marketing or agency environments
• Proven track record delivering complex, multi-channel integrated programs from concept to global execution

• Excellent communication and influence at executive level
• Negotiation and consensus-building across stakeholders
• Comfort with ambiguity and proactive risk management
• Enterprise-level project management ecosystems (e.g., Workfront, Asana, Jira)
• Media strategy, planning, and activation across full marketing funnel
• Ability to synthesize complex data sets and consumer insights to define objectives