Associate Director, Ophthalmology Patient Experience Strategy

MSD; Pennsylvania; Ibrido; USD 142.000 - 224.000; Tempo pieno

Vantaggi offerti da questo lavoro

Bonus eligibility

Hybrid work

Comprehensive benefits

Descrizione del lavoro

Merck & Co., Inc. in the US is seeking an Associate Director for US Marketing Ophthalmology, focused on patient experience measurement and engagement. The role defines how we measure end-to-end patient experience and translates insights into differentiated engagement strategies across the patient journey.

Hybrid role with on-site work in Upper Gwynedd, PA, Rahway, NJ, and other locations. Requires 5+ years in patient support/engagement and cross-functional leadership in healthcare marketing.

Competenze

• Bachelor's degree or equivalent (BA/BS). MBA or equivalent preferred.
• 5+ years of experience in patient support, patient engagement, adherence, digital health, customer experience, or related healthcare programs.

Mansioni

• Lead development of the US Ophthalmology patient experience measurement framework and establish moments that matter across access, initiation, onboarding, treatment, and persistence.
• Define engagement strategies across the patient journey, channels, and behavioral insights; personalize engagement by meaningful patient segments.
• Ensure governance, compliance and risk management, including FDA regulations, privacy, HIPAA, and vendor management.

Conoscenze

Communication Sciences

Controls Management

Cross-Functional Leadership

Diabetic Retinopathy

Health Care

Matrix Leadership

Metrics Development

Ophthalmology

Patient Engagement

Patient Support

People Leadership

Principles of Marketing

Strategic Thinking

Formazione

Bachelor's degree or equivalent

MBA

Descrizione del lavoro

Merck & Co., Inc. in the US is seeking an Associate Director for US Marketing Ophthalmology, focused on patient experience measurement and engagement. The role defines how we measure end-to-end patient experience and translates insights into differentiated engagement strategies across the patient journey.

Hybrid role with on-site work in Upper Gwynedd, PA, Rahway, NJ, and other locations. Requires 5+ years in patient support/engagement and cross-functional leadership in healthcare marketing.