Associate Director of Website Strategy & SEO

San Antonio Apartment Association; United States; Remote; USD 80,000 - 120,000; Full time

Job summary

An innovative firm is seeking an Associate Director of Website Strategy and SEO to lead digital experiences and drive organic growth. This remote role involves overseeing web strategy, optimizing performance through analytics, and collaborating with cross-functional teams. The ideal candidate will have extensive experience in digital marketing, a knack for A/B testing, and strong project management skills. Join a purpose-driven organization that values community involvement and offers a flexible work environment, competitive benefits, and a commitment to diversity and inclusion.

Benefits

Medical, Dental & Vision Benefits

401(k) Savings Plan & Company Match

Flexible Planned Paid Time Off

Generous Sick Leave

Casual Environment

Purpose-Driven Culture

Work-Life Balance

Company Paid Parental Leave

Company Paid Short Term Disability

Remote Flexibility

Qualifications

• 7+ years in website strategy, SEO, or digital marketing.
• Proven track record in driving organic growth.
• Experience managing teams and projects.

Responsibilities

• Oversee strategic direction and management of web experiences.
• Track and analyze web traffic metrics for growth opportunities.
• Collaborate cross-functionally with marketing and leadership.

Skills

Website Strategy

SEO

Digital Marketing

A/B Testing

Project Management

Analytics

Content Management Systems

User Experience

Education

Bachelor's Degree

Tools

SEMrush

Ahrefs

Google Analytics 4

Contentful

WordPress

Job description

Overview

We are seeking a Associate Director of Website Strategy and SEO (Remote) to join our growing team!

Responsibilities & Qualifications

Position Summary

We’re seeking a collaborative, data-oriented Associate Director of Website Strategy & SEO to oversee strategic direction and on-going management of web / digital experiences across the Momentive Software portfolio.This is a high-impact, cross-functional role at the intersection of digital experience, organic growth, and performance marketing. It requires providing guidance and seamless collaboration with both agencies and internal teams to deliver high-quality, scalable digital experiences.The ideal candidate can balance forward-thinking strategy with operational excellence, bringing experience working across web strategy, development, UX, SEO, conversion rate optimization and analytics to the table.

A Day in the Life

Website Strategy & Management:

Evolve web/digital experiences across the Momentive portfolio to best represent the company's brand, communicate our value proposition and product differentiation, and become a top channel for pipeline generation. Maintain and communicate an aggressive web roadmap to support business priorities, improve user experience, and optimize conversion rates.

Analytics & Performance Optimization:

Track, analyze, and report on web traffic metrics. Establish KPIs and measure performance to identify growth opportunities. Implement marketing automation and CRM integrations to streamline data tracking and lead nurturing.

Growth & Experimentation:

Develop and execute A/B tests and growth experiments to optimize web performance and conversion rates. Leverage SEO, personalization, retargeting and other techniques to attract more visitors, and ensure we engage them in a direct and relevant manner.

Collaboration & Leadership:

Work cross-functionally and communicate regularly with marketing and executive leadership, product, and sales. Manage and mentor internal team of talented web development / digital marketing professionals, along with owning relationships with external resources and agencies. Keep the website cutting edge by staying up to date on industry trends, competitive approaches, and emerging technologies.

We are looking for someone who brings

• 7+ years of experience in website strategy, SEO, or digital marketing within a B2B SaaS or tech environment required.
• 1-2+ years of people management experience required.
• Proven track record driving organic growth and optimizing high-performance, content-rich websites.
• Bachelors degree required.
• Experience with development and implementation of A/B testing roadmap
• Strong hands-on CMS experience (Contentful, WordPress, AEM, etc.).
• Proficient with SEO tools (SEMrush, Ahrefs, Conductor), web analytics (GA4, Looker Studio), and CRO platforms (Crazy Egg, Optimizely, VWO).
• Strong understanding of web performance, Core Web Vitals, UX best practices, and mobile optimization.
• Effective communicator who can translate data and technical insight into cross-functional collaboration.
• Exceptional project management skills including communicating timelines and results to senior leadership.
• Self-starter who thrives in fast-paced, high-growth environments
• Associations and/or Nonprofit industry experience preferred.

Total Rewards

About Us

Momentive Software amplifies the impact of over 30,000 purpose-driven organizations in over 30 countries. Mission–driven organizations and associations rely on the company’s cloud-based software and services to solve their most critical challenges: engage the people they serve, simplify operations, and grow revenue. Built with reliability at the core and strategically focused on events, careers, fundraising, financials, and operations, our solutions suite is bound by a common purpose to serve the organizations that make our communities a better place to live. Learn more at momentivesoftware.com

Why work here?

Good People, Doing Good Things: Employees at Momentive Software are techies and volunteers who strive to make the company a great place to work. We dream big and are motivated to help our customers use the technology we create to improve the world around us.

• Medical, Dental & Vision Benefits
• 401(k) Savings Plan & Company Match
• Flexible Planned Paid Time Off
• Generous Sick Leave
• Casual Environment
• Purpose-Driven Culture
• Work-Life Balance
• Passionate About Community Involvement
• Company Paid Parental Leave
• Company Paid Short Term Disability
• Remote Flexibility

Momentive Software actively embraces diversity and equal opportunity in a meaningful way. We are committed to building a team that represents a variety of backgrounds, perspectives, and skills. The more inclusive we are, the better our work will be, which is why we do not discriminate based on race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected under federal, state, or local law.

All persons hired will be required to verify identity, minimum age of 18, eligibility to work in the United States (without sponsorship), and to complete the required employment eligibility verification form upon hire.

#LI-REMOTE

#LI-JF1