Manager, Website & eCommerce | Remote

LifeWay Christian Resources; United States; Remote; USD 75,000 - 115,000; Full time

Job summary

An established industry player is seeking a Manager for Website & eCommerce to enhance digital strategies and drive customer engagement. This role is pivotal in shaping the online experience, focusing on revenue growth through effective website management and eCommerce operations. You will lead a team, implement innovative strategies for site optimization, and analyze user behavior to improve conversion rates. This remote position offers flexibility and the chance to work with a mission-driven organization committed to serving the community. If you are passionate about digital marketing and want to make a meaningful impact, this opportunity is for you.

Benefits

Healthcare

Vacation and Sick Time

Holiday Pay

401(k) Plan

Maternity and Paternity Leave

Adoption Assistance

Mission Trip Time

Remote Work Flexibility

Ergonomic Workspace Resources

Qualifications

• 7+ years in website strategy, digital marketing, and eCommerce.
• 5+ years in leadership roles with strong project management skills.

Responsibilities

• Develop and execute website and eCommerce strategy for revenue growth.
• Oversee site updates, UX improvements, and manage eCommerce operations.

Skills

Website Strategy

Digital Marketing

eCommerce Management

SEO

Conversion Rate Optimization (CRO)

Project Management

Communication Skills

Problem-Solving Skills

Email Marketing

Analytical Abilities

Education

Bachelor’s degree in Marketing

Bachelor’s degree in Online Commerce

Bachelor’s degree in Business

Tools

Google Analytics

Shopify

Magento

HTML

CSS

JavaScript

Tableau

Job description

Overview

Lifeway is seeking a Manager, Website & eCommerce to lead our website strategy and eCommerce initiatives. This role focuses on delivering an exceptional user experience while driving revenue growth and customer engagement through our digital platforms. The Manager will oversee all aspects of website management, eCommerce operations, and conversion rate optimization, ensuring alignment with Lifeway’s broader marketing objectives and mission.

Why Lifeway?

Lifeway is a place where you can bring your faith and work experience to join in the most important mission in the world: making disciples of Jesus Christ. Whether you’re a creator or storyteller, data guru or problem-solver, or anywhere in between, if you’re passionate about serving the church, we have a place for you. Lifeway has a strong Work from Anywhere (WFA) culture that is deeply focused on our mission and values. While headquartered in Nashville, TN, many of our positions are remote-eligible and have autonomy and flexibility with work hours. We provide equipment and resources to ensure team members have access to a productive and ergonomic workspace. We believe building relationships and community is essential to how we work together, so Lifeway hosts all-team meetings several times per year and provides travel for key team gatherings for remote-based team members. Full-time employees are eligible for enrollment in our comprehensive benefits plans including healthcare, vacation and sick time, holiday pay, care days, 401(k) plan, maternity and paternity leave, adoption assistance, mission trip time, and more. If this sounds like a place where you would be excited to serve the kingdom of God, we would love for you to join our team.

Learn more about our culture at team.lifeway.com/culture-code

This is a remote position in the U.S. with occasional travel to Nashville for in-person team gatherings. #LI-Remote

Responsibilities

• Lives out Lifeway’s mission and values, showing deep commitment to Kingdom work.
• Develops and executes a comprehensive website and eCommerce strategy to drive revenue, engagement, and retention.
• Oversees site updates, including product launches, content updates, promotions, and UX/UI improvements.
• Implements strategies to enhance site speed, mobile responsiveness, and SEO performance.
• Analyzes user behavior and conversion metrics to identify and act on opportunities for improvement.
• Designs and executes A/B tests and UX experiments to optimize customer satisfaction and conversions.
• Manages eCommerce operations, including product catalog management, order workflows, and inventory coordination.
• Collaborates with internal teams to integrate personalized product recommendations and loyalty programs into the customer journey.
• Ensures compliance with ADA, PCI, and other relevant standards.
• Defines and track success metrics, delivering executive-level reports and insights.
• Leads and mentors team members, fostering their professional growth.
• Occasional travel, sometimes overnight.

Qualifications

Education: Bachelor’s degree in marketing, online commerce, business, or a related field.

Skills, Knowledge, & Experiences, required:

• 7+ years of experience in website strategy, digital marketing, and eCommerce, including site ownership, SEO, and CRO.
• 5+ years in leadership and management roles.
• Natural teacher in sharing email marketing knowledge, trends, and best practices with the team.
• Expertise in content management systems, analytics tools (e.g., Google Analytics), and eCommerce platforms (e.g., Shopify, Magento).
• Strong knowledge of SEO best practices, A/B testing, and marketing automation tools.
• Exceptional project management, communication, and problem-solving skills.
• Advanced analytical abilities and a collaborative approach to achieving goals.

Actively involved in an evangelical Christian church.

Skills, Knowledge, & Experiences, preferred:

• Proficiency in HTML, CSS, and JavaScript.
• Familiarity with advanced SEO tools, data visualization platforms (e.g., Tableau), and personalization software.
• Experience managing third-party vendors and ensuring website ADA compliance.