Associate Director of Marketing and Communications

Oklahoma State University; Stillwater (OK); On-site; USD 90,000 - 130,000; Full time

Job summary

Oklahoma State University is seeking an Associate Director of Marketing and Communications to provide strategic leadership for integrated marketing and communications across the Division of Student Affairs.

This role leads a centralized shared-services model that aligns with OSU brand standards and institutional priorities, coordinating messaging for multiple departments and stakeholders to advance student success.

Qualifications

• Bachelor's degree required (conferred by start date)
• Minimum of five (5) years of progressively responsible marketing/communications experience, with supervisory experience

Responsibilities

• Provide vision and coordination for integrated marketing and communications across the Division of Student Affairs.
• Lead centralized shared-services model for marketing and communications.
• Ensure alignment with OSU brand standards and institutional priorities.
• Oversee both marketing strategy and comprehensive communications functions, including internal and external messaging and crisis communications.

Skills

Strategic thinking

Collaborative leadership

Adaptability

Creative problem-solving

Relationship-building

Student success focus

Emotional intelligence

Education

Bachelor's degree in Marketing/Communications or related field

Master's degree preferred

Job description

Associate Director of Marketing and Communications

About this Position

The Associate Director of Marketing and Communications serves as a strategic leader within the Division of Student Affairs, providing vision, direction, and coordination for integrated marketing and communications efforts across the division. Reporting to the Vice President for Student Affairs, this position leads a centralized shared-services model for marketing and communications that serves the diverse needs of Student Affairs departments while maintaining alignment with Oklahoma State University's institutional brand standards and strategic priorities.

This position provides marketing and communications leadership for the Division of Student Affairs and all divisional departments, including: Campus Life, Career Services, University Counseling Services, Hargis Leadership Institute, University Health Services, Housing and Residential Life, OSU Student Union, and the Department of Wellness. The Associate Director develops strategic approaches that help progress each department's unique mission while creating cohesive division-wide messaging and brand presence.

The Associate Director serves as the strategic bridge between Student Affairs priorities and university-wide brand standards, working closely with OSU Brand Management leadership. The position oversees both marketing strategy and comprehensive communications functions—including internal communications, external messaging, crisis communications, marketing and stakeholder engagement—ensuring cohesive storytelling that elevates the impact of Student Affairs programs, services and student success.

This position provides marketing and communications leadership for the Division of Student Affairs and all divisional departments, including: Campus Life, Career Services, University Counseling Services, Dining Services, Hargis Leadership Institute, University Health Services, Housing and Residential Life, OSU Student Union, and the Department of Wellness. The Associate Director develops strategic approaches that help progress each department's unique mission while creating cohesive division-wide messaging and brand presence.

The Associate Director serves as the strategic bridge between Student Affairs priorities and university-wide brand standards, working closely with OSU Brand Management leadership. The position oversees both marketing strategy and comprehensive communications functions—including internal communications, external messaging, crisis communications, marketing and stakeholder engagement—ensuring cohesive storytelling that elevates the impact of Student Affairs programs, services and student success.

Required Qualifications

• Bachelor's degree in Marketing, Communications, Public Relations, Journalism, Mass Communications, or closely related field (degree must be conferred on or before agreed upon start date)
• Minimum of five (5) years of progressively responsible experience in marketing, communications, public relations, or related areas, including supervisory experience

Skills, Proficiencies, and/or Knowledge:

• Strategic thinking with the ability to connect day-to-day activities to long-term divisional and institutional goals
• Collaborative leadership style that builds trust, fosters innovation and achieves results through partnership and influence
• Adaptability and resilience in dynamic environments while maintaining team morale and service quality
• Creative problem-solving abilities with a solutions-oriented approach to addressing complex challenges
• Strong relationship-building skills with the ability to work effectively across all organizational levels and with diverse stakeholder groups
• Commitment to student success, understanding of student development theory, and passion for the Student Affairs mission
• High emotional intelligence with excellent judgment, discretion and ability to navigate sensitive situations

Preferred Qualifications

• Master's degree in Marketing, Communications, Public Relations, Journalism, Mass Communications, or related field
• Seven or more years of experience in marketing and communications leadership roles

All positions are subject to the availability of funding, and any offers are contingent upon the successful completion of a background check. Federal law requires employers to provide reasonable accommodation to qualified individuals with disabilities. Please tell us if you require a reasonable accommodation in the application process. Examples of reasonable accommodation include making a change to the application process, providing documents in an alternate format, using a sign language interpreter, or using specialized equipment. To request an accommodation, please email [e-mail] or call 405-744-5449.

Oklahoma State University, as an equal opportunity employer, complies with all applicable federal and state laws regarding non-discrimination. Oklahoma State University is committed to a policy of equal opportunity for all individuals and does not discriminate based on race, religion, age, sex, color, national origin, marital status, disability, or veteran status with regard to employment, educational programs and activities, and/or admissions. For more information, visit eeo.okstate.edu.