Associate Director, Marketing, Partnerships & Recruitment

St. John's University; Hempfield Township (Westmoreland County); On-site; USD 90,000 - 120,000; Full time

Job summary

St. John’s University seeks an Associate Director of Marketing, Partnerships, and Recruitment for the Maurice R. Greenberg School of Risk Management and Insurance (GSRM). The role leads marketing, recruitment, and industry engagement initiatives to advance visibility, enrollment, and partnerships.

This three‑year, term‑limited position focuses on strategic campaigns, corporate partnerships, and student diversity, with oversight of branding aligned to university standards and revenue goals.

Qualifications

• Bachelor's degree required; Master's preferred.
• 5–7 years in admission, enrollment, marketing, or higher education leadership.
• Experience developing marketing campaigns and industry partnerships.
• Ability to analyze data and communicate insights to diverse audiences.
• Experience managing corporate and institutional partnerships.

Responsibilities

• Develop a cohesive marketing and communications plan for GSRM programs, events, and initiatives.
• Partner with the University Marketing team to align branding with institutional standards.
• Create content for digital, print, and social platforms highlighting student success and industry connections.
• Track marketing metrics and oversee recruitment materials and campaigns.

Skills

Marketing strategy

Recruitment & enrollment

Partnership development

Data analysis

CRM & digital marketing tools

Education

Bachelor's degree

Master's degree preferred

Tools

Slate CRM

Digital marketing tools

Data analytics platforms

Job description

St. John’s University seeks an Associate Director of Marketing, Partnerships, and Recruitment for the Maurice R. Greenberg School of Risk Management and Insurance (GSRM). The role leads marketing, recruitment, and industry engagement initiatives to advance visibility, enrollment, and partnerships.

This three‑year, term‑limited position focuses on strategic campaigns, corporate partnerships, and student diversity, with oversight of branding aligned to university standards and revenue goals.