Associate Director, Email & GTM Campaigns - Remote Work

BairesDev; Georgia; Remote; USD 120,000 - 180,000; Full time

Benefits offered by this job

Unlimited PTO

Healthcare coverage

401(k) plan

Life insurance

401(k)

Travel & events support

Job summary

A leading technology company is seeking an Associate Director for Email and GTM Campaigns, focusing on remote work. The role involves optimizing marketing campaigns and leveraging generative AI technologies. Candidates should have strong B2B marketing experience, familiarity with marketing automation, and advanced SQL skills. This position offers a competitive compensation package and a remote work environment that promotes innovation and diversity.

Qualifications

• Experience in B2B marketing.
• Experience with generative AI and prompt engineering.
• Experience with marketing automation and email marketing.
• Intermediate or advanced SQL skills.

Responsibilities

• Optimize automated email and outbound marketing campaigns for lead generation.
• Research data and develop new marketing strategies and technologies.
• Build and optimize prompt-based mass messages.
• Lead quality assurance systems for campaigns.
• Ensure proper documentation for projects and processes.

Skills

B2B marketing

Generative AI

Prompt engineering

LLM-based systems

Marketing automation

Email marketing

SQL

Job description

Associate Director, Email & GTM Campaigns – Remote Work

At BairesDev® we’ve been leading technology projects for over 15 years, delivering cutting‑edge solutions for companies like Google and innovative startups. Our remote‑first, 4,000‑plus team of top tech talent drives significant impact worldwide. Joining this role is the first step toward a career built on exceptional development and success.

What you’ll do

• Optimize automated email and outbound marketing campaigns for lead generation.
• Proactively research data and trends to develop new strategies and technologies.
• Build and optimize prompt‑based mass messages.
• Lead human and AI‑based quality assurance systems to minimise errors in campaigns.
• Ensure proper documentation for new projects and existing processes.

What we are looking for

• Experience in B2B marketing.
• Experience with generative AI, including prompt engineering and LLM‑based systems.
• Experience with marketing automation and email marketing.
• Intermediate or advanced SQL skills.

Benefits

• Work‑from‑home hardware setup.
• Unlimited PTO, parental leave, and other special leaves.
• Competitive compensation package, including base salary and commissions above market average.
• Healthcare coverage (Vision and Dental).
• Life insurance.
• 401(k) plan.
• Strong sales operations and travel & events coordination support.

About the team

Diverse and multicultural work environment. Innovation‑driven culture that provides the support and resources for professionals to thrive.

Seniority level

Mid‑Senior level

Employment type

Full‑time

Job function

Information Technology

Industries

IT Services and IT Consulting

Join a global team where your unique talents can thrive and make a significant impact! Apply now.