Associate Director Digital Marketing

Rezolute; Redwood City (CA); On-site; USD 175,000 - 190,000; Full time

Job summary

A leading rare disease company is seeking an Associate Director of Marketing to develop and implement innovative digital marketing strategies. This role involves engaging patients and physicians in the congenital hyperinsulinism community and requires significant experience in digital marketing within the biotech sector. The successful candidate will work cross-functionally and stay updated on industry trends, ensuring compliance and effectiveness in marketing efforts.

Benefits

Health Insurance (Medical / Dental / Vision)

Disability, Life & Long-Term Care Insurance

Holiday Pay

Tracking Free Vacation Program

401(k) Plan Match

Educational Assistance Benefit

Fitness Center Reimbursement

Qualifications

• 5+ years of experience in marketing, or a related role in the biotech or pharmaceutical industry.
• Proven experience in digital marketing in the rare disease space.
• Strong understanding of SEO, PPC, social media, email marketing, and analytics.

Responsibilities

• Develop and implement innovative marketing strategies for the congenital hyperinsulinism community.
• Lead the creation and execution of targeted marketing campaigns across various digital channels.
• Analyze and report on campaign performance to optimize future marketing efforts.

Skills

Digital Marketing

SEO

PPC

Social Media

Email Marketing

Analytics

Communication

Leadership

Education

Bachelor’s degree in marketing, Business, or a related field

Master’s degree in marketing or a related field

Tools

Marketing automation tools

CRM systems

Google Analytics

AdWords

Job description

Rezolute is a late-stage rare disease company focused on significantly improving outcomes for individuals with hypoglycemia caused by hyperinsulinism (HI). Our antibody therapy, RZ358 (ersodetug), is designed to treat all forms of HI and has shown substantial benefit in clinical trials and real-world use for the treatment of congenital hyperinsulinism (cHI) and tumor hyperinsulinism (tumorHI).

The Associate Director Marketing will report to the Sr Director of Marketing and will be responsible for developing and implementing digital marketing strategies engaging patients and physicians. They will work cross functionally to ensure optimal marketing campaigns are developed and implemented. Will monitor and be current with rare disease industry trends and regulatory guidelines.

Key Responsibilities:

• Develop and implement innovative marketing strategies specifically aimed at identifying and engaging patients and physicians in the congenital hyperinsulinism community.
• Lead the creation and execution of targeted marketing campaigns across various digital channels (e.g., social media, email, SEO, PPC) to drive patient and physician awareness and engagement.
• Analyze and report on campaign performance, using data-driven insights to optimize future marketing efforts.
• Collaborate with cross-functional teams, including clinical, regulatory, and commercial teams, to ensure cohesive and compliant marketing efforts.
• Stay updated on industry trends, emerging technologies, and regulatory guidelines to keep Rezolute Bio at the forefront of digital marketing in the rare disease space.

Required Qualifications:

• Bachelor’s degree in marketing, Business, or a related field.
• 5+ years of experience in marketing, or a related role in the biotech or pharmaceutical industry.
• Proven experience in digital marketing in the rare disease space.
• Demonstrated success in developing and executing innovative digital strategies to identify and engage both patients and physicians.
• Experience with marketing automation tools and CRM systems.
• Strong understanding of SEO, PPC, social media, email marketing, and analytics.
• Excellent communication and leadership skills.
• Ability to think strategically and creatively.
• Willingness to travel up to ~20%.

Preferred Skills:

• Master’s degree in marketing or a related field.
• Knowledge of web design and development.
• Certification in Google Analytics, AdWords, or similar.
• Familiarity with regulatory requirements and compliance in healthcare marketing.

Salary Range:Rezolute (RZLT) currently anticipates the base salary for the Associate Director Marketing could range from $175,000 to $190,000 and will depend, in part, on the successful candidate’s geographical location and their qualifications for the role, including education and experience. This position will also be eligible for an annual performance bonus in accordance with the terms of the applicable plan (depending, in part, on company and individual performance and at the Company’s discretion on an individual basis). The compensation described above is subject to change and could be higher or lower than the range described based on current market survey data and the qualifications, education, experience and geographical location of the selected candidate. Rezolute offers competitive compensation, stock options, and a rich benefits package.

Benefits:Qualifying employees are eligible to participate in benefit programs such as:

Health Insurance (Medical / Dental / Vision)

Disability, Life & Long-Term Care Insurance

Holiday Pay

Tracking Free Vacation Program

401(k) Plan Match

Educational Assistance Benefit

Fitness Center Reimbursement

We are an Equal Opportunity Employer and do not discriminate against applicants due to race, ethnicity, gender, veteran status, or on the basis of disability or any other federal, state, or local protected class.