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Associate Director, Digital

PHD

New York (NY)

Hybrid

USD 70,000 - 120,000

Full time

13 days ago

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Job summary

An established industry player is seeking an Associate Director of Digital Investment to lead a dynamic team in delivering innovative media strategies. This role involves managing client relationships, overseeing digital campaigns, and fostering a culture of creativity and analytical thinking. The ideal candidate will possess a strong background in advertising and digital marketing, with the ability to drive performance metrics and optimize campaign results. Join a forward-thinking agency that values strategic thinking and creativity, where your contributions will play a pivotal role in shaping successful media strategies for top brands.

Benefits

Health Insurance
Vision Insurance
Dental Insurance
401(k)
Flexible Spending Accounts
Paid Parental Leave
Paid Medical Leave
Vacation Days
Sick Days
Personal Days

Qualifications

  • Minimum of 5 years of experience in advertising, marketing, and media.
  • Strong communication skills with a focus on presentation excellence.

Responsibilities

  • Oversee digital campaign buying and implementation.
  • Analyze campaign results to optimize learning and ensure improvement.

Skills

Advertising Principles
Digital Marketing
Media Dynamics
Analytical Thinking
Team Leadership
Client Relationship Management

Education

Bachelor's Degree in Marketing or related field
5+ years of industry experience

Job description

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PHD is a global communications planning and media buying agency network delivering smart strategic thinking and creative innovation for the world’s leading brands. Brilliant media thinking is in our DNA. A culture of thought-leadership, creativity and innovation has seen us grow from a challenger agency in the UK, to a global leader with over 6,000 employees in over 100 offices worldwide. We combine the latest industry insight with the best creative minds to produce planning innovation and create award-winning work for some of the world’s largest advertisers. Finding a better way is our ethos and sums up how we approach everything – from a new client brief to the way we work.

The Role

The Associate Director of Digital Investment has mastered all of the skills of the Supervisor role and is additionally responsible for managerial input and decision making, as well as more senior client and vendor relationships. The Associate Director will work with the Group Director in setting priorities, allocating responsibility, and measuring performance of the Digital Investment team. Building upon the Supervisor role with regard to the interpretation of strategy through a digital lens, the Associate is also called upon to further develop the client and media owner relationships that will ultimately serve to enhance all aspects of the Investment team’s deliverables.

Responsibilities

Managerial Rigor & A Relationship Building Focus

  • Without losing sight of ongoing client deliverables, the Associate Director is building upon their knowledge base by broadening and strengthening their business relationships beyond PHD
  • Along with Group Director, creates and maintains team dynamics with a focus on learning and innovation
  • Actively ensures strategic consistency across all elements of plan development and implementation

Relationship + Knowledge Cultivator

  • Proactively explore and recommend ways to further service and grow client relationships
  • Along with Group Director, manages large scale partner relationships to foresee future needs and provide client support
  • Provide thought leadership for the junior team in the areas of digital marketing and technology

Analytical Thinker

  • Create and articulate clear performance metrics and develop associated reports that measure KPI’s
  • Analyze historical and current campaign results to optimize learning and ensure continuous improvement
  • Process and analyze competitive media activity in the marketplace

Team Focused

  • Oversee the buying & implementation of Digital campaigns, coordinating internal resource, setting best practice, and working on planning frameworks

Qualifications

  • Knowledge of the principles of advertising, marketing, and media (minimum of 5 years of industry experience)
  • Knowledge of the dynamics of media - how each media element performs alone, how they perform together, and how they are constantly changing
  • Understanding of the skills and functions of the Investment side of the business, as well as the Strategic Business Units’ competencies
  • Ability to foster a strong, cohesive working team, providing leadership and instruction
  • Understanding of marketplace dynamics, working with Group Director to formulate marketplace strategies
  • Strong overall communication skills with a focus on presentation excellence

This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on relevant experience, other job-related qualifications/skills, and geographic location (to account for comparative cost of living). The Company reserves the right to modify this pay range at any time. For this role, benefits include: health insurance, vision insurance, dental insurance, 401(k), Healthcare Flexible Spending Account, Dependent Care Flexible Spending Account, vacation days, sick days, personal days, paid parental leave, paid medical leave, and STD/LTD insurance benefits.

Compensation Range

$70,000—$120,000 USD

This role is hybrid, requiring three (3) days per week in the office. The remaining two (2) days may be worked remotely. Specific in-office days will be discussed during the interview process, with flexibility to align with team needs. Please note that the number or required in-office days may be adjusted over time, potentially increasing the number of required in-office days based on business needs.

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Seniority level
  • Seniority level
    Mid-Senior level
Employment type
  • Employment type
    Full-time
Job function
  • Job function
    Marketing and Sales
  • Industries
    Advertising Services

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