Associate Digital Retention Specialist

Revelyst; Irvine (CA); On-site; USD 67,000 - 72,000; Full time

Benefits offered by this job

Medical and dental

Vision insurance

Disability and life insurance

401K

PTO

Paid holidays

Gear discounts

Value-driven mission

Job summary

Revelyst is seeking an Associate Digital Retention Specialist to join our Irvine, CA team. You will support lifecycles for email and SMS communications across Revelyst Brands, turning first-time buyers into loyal advocates and driving long-term value.

You will build, test, and deploy campaigns in ESP/SMS platforms, manage assets, coordinate calendars, and ensure data hygiene and accurate reporting. Collaboration with ecommerce, creative, and vendor partners is essential.

Qualifications

• 1–2 years of experience supporting digital marketing or ecommerce with emphasis on email and/or SMS execution.
• Hands-on experience building or deploying campaigns in an ESP and/or SMS platform.
• Working knowledge of lifecycle and ecommerce metrics including deliverability, opens, CTR, conversion, and revenue contribution where tracked.
• Experience supporting consumer marketing campaigns (DTC or ecommerce) including coordinating assets, timelines, approvals, and campaign launch details.
• Strong Microsoft Excel skills with filters, pivot tables, basic formulas, and PowerPoint.
• Familiarity with web analytics tools such as Google Analytics and UTMs, naming conventions, and basic attribution.
• High attention to detail and QA workflows, including links, tracking parameters, and data accuracy.
• Ability to translate performance data into clear, actionable summaries and recommendations.
• Clear, professional written and verbal communication with cross-functional partners.

Responsibilities

• Support day-to-day execution and optimization of email and SMS campaigns, including lifecycle and promotional initiatives.
• Build, QA, schedule, and deploy emails and SMS, ensuring accurate links, tracking, rendering, and segmentation.
• Coordinate campaign calendars, briefs, approvals, assets, timelines, and launch readiness across brand, creative, ecommerce, and partners.
• Maintain and improve list health and data hygiene including unsubscribes, bounces, suppression lists, and opt-in capture support.
• Align landing pages, promotions, content updates, and site messaging with ecommerce sites and customer experiences.
• Support SMS program rollout and ongoing management including segmentation and automations.
• Monitor weekly/monthly performance across send volume, deliverability, engagement, conversions, and revenue where tracked.
• Produce campaign readouts and post-mortems explaining results and next steps across brands and segments.
• Document hypotheses, results, insights, and recommendations for content, timing, audience, offers, cadence, and segmentation.
• Maintain trackers, playbooks, and learnings to improve repeatability and onboarding for future team members.

Skills

Digital marketing

Email & SMS campaigns

Campaign analytics

Excel (Pivot)

Google Analytics

Tools

ESP platform

SMS platform

Job description

Job Description The Associate Digital Retention Specialist builds lasting customer relationships that fuel profitable, repeatable growth for the Adventure Sports portfolio’s branded ecommerce sites. This role supports lifecycle channels, primarily email and SMS, to keep riders, athletes, and enthusiasts informed, inspired, and coming back. By delivering timely, brand-right communications across multiple Revelyst Brands, this role helps turn first-time buyers into loyal advocates and strengthens long-term customer value. This position reports to the Senior Manager, Digital Retention and is based out of our Irvine, CA headquarters location.

As the Associate Digital Retention Specialist, you will have an opportunity to:

• Support day-to-day execution and optimization of email and SMS customer engagement initiatives, including lifecycle and promotional campaigns, in partnership with the Senior Manager, Retention.
• Build, QA, schedule, and deploy email and SMS campaigns in the ESP and SMS platform, ensuring accurate links, tracking, rendering, segmentation, and compliance.
• Coordinate campaign calendars, briefs, approvals, creative and asset requests, timelines, and launch readiness across brand, creative, ecommerce, agency, and vendor partners.
• Maintain and improve list health and data hygiene, including unsubscribes, bounces, suppression lists, segments, opt-in capture support, and compliance requirements.
• Partner with ecommerce and site teams to align landing pages, promotions, content updates, site messaging, and end-to-end customer experiences.
• Support SMS program rollout and ongoing management for assigned brands, including campaign setup, segmentation, scheduling, QA, core journeys, and operational automations.
• Monitor and report weekly and monthly performance across send volume, deliverability, engagement, conversion, revenue contribution where tracked, and list growth trends.
• Produce campaign readouts and post-mortems that explain what worked, what did not, why, and what should happen next across brands, segments, and message types.
• Support a structured test-and-learn process by documenting hypotheses, results, insights, and recommendations for content, timing, audience, offers, cadence, and segmentation.
• Maintain trackers, playbooks, documentation, and campaign learnings to improve repeatability, speed-to-market, and onboarding for future team members.

You have:

• 1–2 years of experience, including internships or co-ops, supporting digital marketing or ecommerce with emphasis on email and/or SMS execution.
• Hands-on experience building or deploying campaigns in an email service provider and/or SMS platform; academic projects or internships are acceptable.
• Working knowledge of lifecycle and ecommerce metrics, including deliverability, opens, clicks, CTR, conversion, and revenue contribution where tracked.
• Experience supporting consumer marketing campaigns, preferably DTC or ecommerce, including coordinating assets, timelines, approvals, and campaign launch details.
• Strong working knowledge of Microsoft Office, especially Excel with filters, pivot tables, basic formulas, and PowerPoint.
• Familiarity with web analytics tools such as Google Analytics and campaign measurement concepts including UTMs, naming conventions, and basic attribution.
• High attention to detail and comfort with QA workflows, including links, offers, segmentation, tracking parameters, rendering checks, and data accuracy.
• Ability to translate performance data into clear, action-oriented summaries, recommendations, and next steps.
• Clear, professional written and verbal communication with a responsive, collaborative approach to cross-functional partners.

Pay & Benefits

Pay Range: Annual Salary: $67,000.00 - $72,000.00 The actual annual salary offered to a candidate will be based on variables including experience, geographic location, education, and skills/achievements, and will be mutually agreed upon at the time of offer.

We offer a highly competitive salary, comprehensive benefits including:

• medical and dental
• vision
• disability and life insurance
• 401K
• PTO
• paid holidays
• gear discounts
• the ability to add value to an exciting mission!

Our Postings are not intended for distribution to or use in any jurisdiction, country or territory where such distribution or use would violate local law or would subject us to any regulations in another jurisdiction, country or territory. We reserve the right to limit our Postings in any jurisdiction, country or territory.

Equal Opportunity Employer Protected Veteran/Disabled Revelyst is a collective of makers that design and manufacture performance gear and precision technologies.

Our category-defining brands leverage meticulous craftsmanship and cross-collaboration to pursue new innovations that redefine what is humanly possible in the outdoors. Portfolio brands include Foresight Sports, Bushnell Golf, Fox, Bell, Giro, CamelBak, Bushnell, Simms Fishing and more.

Revelyst is an equal opportunity employer.

EEO Statement

All applicants are considered for employment without regard to race, color, sex (including pregnancy and related conditions, sexual orientation, or transgender status), national origin, religion, age (40 and older), equal pay, disability or genetic information (including family medical history or genetic tests or services), and retaliation for filing a charge, reasonably opposing discrimination, or participating in a discrimination lawsuit, investigation, or proceeding, and any other characteristics protected by law.

The EEO Law poster is available here: https://www.eeoc.gov/poster.

If you need a reasonable accommodation because of a disability for any part of the employment process, please send an e-mail to [e-mail]. Please note that this email address is for accommodation purposes only. Revelyst will not respond to inquiries for other purposes.