Associate Digital Marketing Manager

Ursus; New York (NY); Hybrid; USD 60,000 - 80,000; Full time

Job summary

An innovative company is seeking an Associate Digital Marketing Manager to join their Global Digital Marketing team. This role is pivotal in enhancing digital presence and optimizing web content to engage audiences effectively. You will support senior managers in project management and web performance analysis, ensuring a seamless digital experience. Ideal candidates are detail-oriented and thrive in fast-paced environments. Join a dynamic team dedicated to driving impactful marketing strategies that foster brand growth and competitive advantage in the market.

Qualifications

• 2-3 years of experience in digital marketing or web content management.
• Proficient with CMS and web development processes.

Responsibilities

• Manage and maintain content documents for web production teams.
• Analyze web performance using Adobe Analytics.

Skills

Digital Marketing

Web Content Management

Project Management

Adobe Analytics

SEO Principles

Communication Skills

Education

Bachelor's degree in Marketing

Tools

Content Management Systems (CMS)

Adobe Analytics

Drift

Job description

JOB TITLE: Associate Digital Marketing Manager - Emerging Enterprises & Medium Enterprises
LOCATION: New York, NY (50% onsite)
DURATION: Through 1/31/26
RATE RANGE: $60-$65/hr

POSITION SUMMARY:

About the Team

This contract position is on the Global Digital Marketing team and will play a significant role in the mission to drive personalized and connected experiences that engage audiences and accelerate business outcomes. This role and the team are in the broader Global Field & Go-to-Market team who drive integrated marketing plans to generate demand in the markets we serve across the globe.

This team fuels our client’s growth by delivering impactful experiences that differentiate them to their global audiences and demonstrate how they can gain competitive advantage to move business forever forward. The team is thinking bigger and bolder than ever before, fostering a higher tolerance for risk, to support building higher levels of brand equity and reputation to achieve greater lead attainment for sales.

About the Role

As an Associate Digital Marketing Manager, you will play a key role in supporting our Sr. Digital Marketing Managers in maintaining and optimizing our digital presence. You will be responsible for organizing and project managing website-related tasks, ensuring efficient workflow and timely delivery. This includes analyzing web performance through various reporting tools to identify areas for improvement and inform strategic decisions. The ideal candidate is meticulous, proactive, familiar with digital marketing processes, and eager to work in a fast-paced environment.

RESPONSIBILITIES:

• Manage and maintain content documents to support the editorial and web production teams.
• Coordinate new web page builds and manage updates to existing web pages.
• Oversee quality assurance (QA) tasks to ensure error-free web experiences.
• Implement and launch Drift playbooks to enhance customer engagement.
• Manage web page retirements and site cleanup tasks to maintain a streamlined digital experience.
• Maintain dashboards in Adobe Analytics to track and report on web performance.
• Coordinate and implement homepage announcements.

QUALIFICATIONS:

Basic Qualifications:

• Bachelor’s degree in marketing or a related field.
• 2-3 years of relevant experience in digital marketing or web content management.
• Proficiency with content management systems (CMS) and web development processes.
• Experience with Adobe Analytics or other digital analytics tools.
• Experience with Drift or similar chatbot platforms.
• Strong organizational and project management skills.
• Detail-oriented with a strong focus on accuracy.

Other Qualifications:

• Experience working in a fast-paced environment.
• Familiarity with web performance optimization techniques.
• Basic understanding of SEO principles and best practices.
• Experience coordinating with cross-functional teams.
• Strong communication and collaboration skills.
• Ability to manage multiple projects and prioritize effectively.

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