Associate Creative Director, Social Content Creation

GoToFoods; Atlanta (GA); Hybrid; USD 120,000 - 170,000; Full time

Job summary

GoToFoods seeks an Associate Creative Director, Content Creation to lead social-forward strategies that connect with audiences across Instagram, Facebook, YouTube, TikTok, X, and emerging platforms. You will drive concept development, production, and publication while coaching creators and freelancers.

The role requires a senior, data-driven leader who can guide content direction, mentor teams, and elevate creative output across multi-brand campaigns.

Qualifications

• 7-10+ years creating content for social media, digital marketing, and branded channels.
• 2-4+ years mentoring or leading creative teams and partners.
• Strong portfolio in social-first content, video production, storytelling, and campaigns.
• Experience shooting, producing and editing short- and long-form video for social/digital.
• Proven track record leading content strategy across brands or campaigns.
• Ability to manage multiple projects in a fast-paced environment.
• Experience with AI-powered creative tools is a plus (preferred).
• Experience in franchise/retail/consumer brands environments is preferred.

Responsibilities

• Develop and lead social-first content strategies aligned with brand and business objectives.
• Oversee creation and execution of short- and long-form content across major platforms.
• Act as creative lead from concept to production and publication.
• Mentor and develop content creators, freelancers, and partners.
• Collaborate with stakeholders to develop integrated campaigns.
• Analyze performance and audience data to optimize initiatives.
• Manage production schedules, budgets, and resources.
• Test and scale innovative formats and storytelling approaches.

Skills

Content strategy

Team leadership

Video production & editing

Analytics & insights

Stakeholder management

Education

Bachelor's degree in Marketing, Communications, Journalism, Creative Media, Digital Marketing, or equivalent experience

Job description

GoToFoods seeks an Associate Creative Director, Content Creation to lead social-forward strategies that connect with audiences across Instagram, Facebook, YouTube, TikTok, X, and emerging platforms. You will drive concept development, production, and publication while coaching creators and freelancers.

The role requires a senior, data-driven leader who can guide content direction, mentor teams, and elevate creative output across multi-brand campaigns.