Social-First Content Architect

GoToFoods; Atlanta (GA); Hybrid; USD 60,000 - 90,000; Full time

Job summary

GoTo Foods is seeking a highly creative Content Creator to craft engaging, social-first storytelling across platforms. You will own content from concept to execution, ensuring alignment with brand voice and campaign objectives.

The role demands trend awareness, rapid production, and data-driven optimization, with collaboration across marketing and creative teams. A strong portfolio and experience with AI-powered tools are preferred.

Qualifications

• 5+ years creating social-first content for multiple platforms.
• Strong portfolio in video production, storytelling, and creative execution.
• Understanding of platform best practices and analytics.
• Photography and videography experience.

Responsibilities

• Develop and execute social-first content aligned with brand goals.
• Maintain brand standards while evolving creative formats.
• Create compelling content for Instagram, Facebook, YouTube, TikTok, X.
• Concept, produce, edit, and publish scripts, videos, graphics, and photos.
• Translate complex messages into audience-focused stories.
• Monitor trends and platform updates to identify opportunities.
• Collaborate with marketing teams to develop high-impact campaigns.
• Optimize content based on engagement and analytics.

Skills

Adobe Premiere Pro

After Effects

Social video editing

Photography

Written communication

Education

Bachelor's degree

Tools

CapCut

Canva

Adobe CC

Job description

GoTo Foods is seeking a highly creative Content Creator to craft engaging, social-first storytelling across platforms. You will own content from concept to execution, ensuring alignment with brand voice and campaign objectives.

The role demands trend awareness, rapid production, and data-driven optimization, with collaboration across marketing and creative teams. A strong portfolio and experience with AI-powered tools are preferred.