Associate Brand Manager – Retail Field Sales

Milwaukee; Milwaukee (WI); On-site; USD 60,000 - 80,000; Full time

Job summary

A leading company in Milwaukee is seeking a skilled professional to lead and manage large Retail Field Sales distribution initiatives and tradeshows. The role involves project leadership, cross-functional collaboration, and strategic planning to enhance marketing strategies and customer engagement. The ideal candidate will have a strong background in sales or marketing, excellent analytical and communication skills, and the ability to travel frequently.

Benefits

Health, dental, and vision insurance

401(k) savings plan

Education assistance

On-site wellness and fitness center

Food and coffee services

Qualifications

• Minimum 4 years of experience in sales and/or marketing, preferably in hardware/home center or industrial distribution channels.
• Ability to travel 30-50% of the time.

Responsibilities

• Project Lead for distribution trade shows and events.
• Manage trade show calendar and coordinate with 3rd party vendors.
• Conduct competitive market analysis to inform annual event plans.

Skills

Analytical

Communication

Presentation

Education

Bachelor's Degree in Marketing or Business

Job description

Job Description:

The primary function of the position is to develop and manage the planning and execution of large Retail Field Sales distribution initiatives and tradeshows that fulfill marketing strategies.

You’ll be DISRUPTIVE through these duties and responsibilities:

• Project Lead for distribution trade shows and events, responsible for delivering prioritized tactics and executions specific to customers.
• Manage trade show calendar, coordinate with 3rd party vendors, assist in cross-functional planning, and oversee day-of event coordination.
• Collaborate with external partners to manage rental needs and establish standard operating procedures for distribution trade shows and events.
• Set project objectives, goals, and timelines; work cross-departmentally to meet milestones and achieve goals.
• Conduct competitive market analysis to inform annual event plans, including booth design and promotional strategies.
• Partner with sales, brand, channel, and product managers to develop integrated marketing plans (promotions, demonstrations, merchandising) to engage target audiences.
• Coordinate with the brand team to develop messaging strategies for business awareness and product details at events.
• Develop and manage event plans within approved budgets, adapting to fluid situations.
• Gain working knowledge of the tradeshow planning process to distribute workload and responsibilities effectively.

The TOOLS you’ll bring with you:

• Bachelor's Degree in Marketing or Business.
• Minimum 4 years of experience in sales and/or marketing, preferably in hardware/home center or industrial distribution channels.
• Strong analytical, computer, communication, and presentation skills.
• Ability to travel 30-50% of the time.

We provide these great perks and benefits:

• Robust health, dental, and vision insurance plans.
• Generous 401(k) savings plan.
• Education assistance.
• On-site wellness, fitness center, food, and coffee services.
• And many more; check out our benefits site HERE.

Milwaukee Tool is an equal opportunity employer.