Associate Account Strategist

Shoptalk; New York (NY); Hybrid; USD 66,000 - 72,000; Full time

Benefits offered by this job

Medical benefits

401K

Paid time off

Hybrid work option

Job summary

People Inc. in New York City seeks an Associate Account Strategist to drive online marketing initiatives from pre-sale planning through campaign execution. You will lead media planning, coordinate with Ad Product and Creative, and deliver campaigns that meet performance and revenue goals.

The role requires at least a 4-year degree in marketing or business and 1+ year in marketing, sales or account management. Hybrid work includes 3 days in office with up to 2 remote days weekly.

Qualifications

• 4-year degree required; marketing or business degree preferred.
• Minimum 1 year of marketing, sales and/or account management experience; digital advertising preferred.
• Strong written and verbal communication; ability to collaborate cross-functionally.

Responsibilities

• Respond to RFPs and develop media plans aligned with goals.
• Execute and optimize campaigns; coordinate cross-functional teams and interfaces with Ad Product and Creative.
• Provide white-glove service; act as primary internal/external contact post-sale.
• Coordinate ad operations; ensure trafficking, monitoring and optimization.
• Prepare reports to boost performance and renew/grow business.
• Update contract management with changes impacting revenue.

Skills

Marketing knowledge

Sales experience

Communication skills

Cross-functional collaboration

MS Office

Attention to detail

Strategic thinking

Education

Bachelor's degree in marketing/business

Tools

MS Office Suite

Excel

PowerPoint

Word

Outlook

Job description

Job Title

Associate Account Strategist

Job Description

About Your Role

The Account Strategist acts as an internal sales representative responsible for the conceiving, managing and executing online marketing initiatives and management of all advertising programs and associated revenue pre- and post-sale. This includes media plan creation, campaign implementation, optimization, reporting, program retention and renewal, and ensuring prompt and proper resolution of advertiser business issues.

Hybrid 3x a week- New York City

In-office Expectations: This position is hybrid in-office, with the ability to work remotely for up to 2 days per week.

About Your Contributions

• Respond to RFPs, develop media plans in line with strategic marketing goals.
• Execute and implement advertising campaigns to ensure delivery and performance. Includes taking a leadership role to coordinate efforts between other cross-functional teams as necessary to implement custom elements. Position interfaces with Ad Product and Creative.
• Embody white glove service to our clients and serve as the internal and external point of contact for execution, particularly in post-sale.
• Work with Ad Operations to ensure clients’ ads are trafficked, monitored, and optimized.
• Maximize campaign performance and company revenue by coordinating reports to further increase success rate and renew/grow current business.
• Update contract management system with campaign change orders (campaign delays, optimizations, etc.) and alert team of changes that will affect revenue.

About The Positions Contributions

Weight % Accountabilities, Actions and Expected Measurable Results

50% Pre Sale - media planning, internal coordination

50% Post Sale - execute campaigns, act as liaison between all internal and external teams, monitor pacing and performance, create wrap decks

About You

• 4-year degree required; marketing or business degree preferred. Additional digital marketing or sales experience may substitute for education on a year-for-year basis.
• Minimum of 1 years of marketing, sales and/or account management experience; ideally one year of digital advertising experience. Project management experience is a plus.
• Possess excellent organizational, interpersonal, and influential written and verbal communication skills. Ability to quickly form relationships usually by telephone or email.
• Ability to collaborate cross-functionally; ability to exercise judgment and flexibility in balancing program requirements, milestones, and keeping people and projects moving on schedule.
• High attention to detail. Strong analytical, quantitative and strategic problem solving. Excellent grammar, spelling and proofreading skills.
• Positive and confident disposition when responding to frequent deadlines for multiple customers (internal and external).
• High degree of proficiency in MS Office products. Ability to use databases. Excellent working knowledge of Excel, Word, PowerPoint, Outlook and the Internet.
• Demonstrated ability to quickly build positive team relationships.
• Be able to think strategically and act tactically.

It is the policy of People Inc. to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, the Company will provide reasonable accommodations for qualified individuals with disabilities. Accommodation requests can be made by emailing [e-mail].

The Company participates in the federal E-Verify program to confirm the identity and employment authorization of all newly hired employees. For further information about the E-Verify program, please click here: https://www.e-verify.gov/employees

Pay Range

Salary: New York: $66,300.00 - $72,000.00

The pay range above represents the anticipated low and high end of the pay range for this position and may change in the future. Actual pay may vary and may be above or below the range based on various factors including but not limited to work location, experience, and performance. The range listed is just one component of People Inc's total compensation package for employees. Other compensation may include annual bonuses, and short- and long-term incentives.

In addition, People Inc. provides to employees (and their eligible family members) a variety of benefits, including medical, dental, vision, prescription drug coverage, unlimited paid time off (PTO), adoption or surrogate assistance, donation matching, tuition reimbursement, basic life insurance, basic accidental death & dismemberment, supplemental life insurance, supplemental accident insurance, commuter benefits, short term and long term disability, health savings and flexible spending accounts, family care benefits, a generous 401K savings plan with a company match program, 10-12 paid holidays annually, and generous paid parental leave (birthing and non-birthing parents), all of which may vary depending on the specific nature of your employment with People Inc. and your work location. We also offer voluntary benefits such as pet insurance, accident, critical and hospital indemnity health insurance coverage, life and disability insurance.