Assistant Marketing Specialist

Town of Fuquay-Varina; Fuquay-Varina (NC); On-site; USD 20,000 - 29,000; Part time

Job summary

The Fuquay Varina Arts Center is seeking a creative, self-motivated Marketing Assistant to grow the Arts Center brand. This part-time role focuses on building a vibrant online presence for local artists and patrons, plus designing marketing collateral and assisting with website updates.

You will manage a social media calendar, craft engaging posts, track metrics, design print materials, and help with ticket sales and patron registrations. Hours vary, including weekdays, evenings, weekends.

Qualifications

• Graduation from high school and experience in graphic design, content creation, and customer service, or an equivalent combination of education and experience.

Responsibilities

• Create posts about Arts Center activities, programs and events for various social media platforms.
• Develop, maintain, and execute a social media posting calendar.
• Schedule and publish professional, accurate, visually consistent content throughout the week.
• Coordinate photos, graphics, videos, reels, educational content, promotional materials and informational posts.
• Maintain consistency in Arts Center branding, messaging, tone, logos, colors, and visual presentation.
• Actively engage with the community and monitor performance metrics.
• Design hard copy marketing pieces (brochures, programs, print ads) for activities.
• Assist with website updates and ADA compliance standards.
• Answer phones, sell tickets, manage registrations, and assist patrons.

Skills

Social media knowledge

Content creation

Canva

Photoshop

SEO basics

Print marketing design

Office software

Education

High school diploma

Tools

Canva

Photoshop

Job description

The Fuquay Varina Arts Center is looking for a creative, self-motivated part-time Marketing Assistant to help manage and grow the Arts Center brand. This role is about building a vibrant online presence for local artists and patrons, as well as designing marketing collateral (brochures, programs) and assisting with website updates. We need a storyteller who can work independently, take initiative, and help us grow our reach while maintaining a warm, professional brand.

This position requires a self-starter who can create and execute a social media campaign and calendar for the Arts Center, including designing, planning, scheduling, and publishing high-quality content (photos, graphics, reels, and educational posts) that highlights our programs and artists. Additionally, the employee will craft hard copy marketing materials, including print ads, brochures, and event programs. Monitoring our platforms and engaging with our community to foster a sense of belonging is a key element of this position, as is ensuring every post, color, and caption aligns with the Arts Center’s unique identity and professional standards. While marketing collateral will be a primary focus, the person in this position will assist with other duties including answering phones, selling tickets, managing registrations and speaking to patrons. All work requires someone who can identify what needs to be done without constant supervision, and someone interested in seeing the whole team succeed.

• Create posts about Arts Center activities, programs and events for various social media platforms;
• Responsible for the development, maintenance and execution of a social media posting calendar
• Schedule and publish professional, accurate, visually consistent content throughout the week
• Coordinate photos, graphics, videos, reels, educational content promotional materials and informational posts
• Maintain consistency in Arts Center branding, messaging, tone, logos, colors, and visual presentation
• This position requires active engagement, not simply posting content and leaving the platform unattended
• Track performance metrics (reach, engagement, follower growth);
• Design hard copy marketing pieces (brochures, programs, print ads) for Arts Center activities (plays, concerts, classes and events) ensuring a cohesive brand across all Arts Center marketing;
• Work within Town protocols and brand compliance;
• Assist with website updates and ADA compliance standards;
• Performs related duties as required.

• Knowledge of social media platforms and posting protocols;
• Ability to creative compelling posts for classes, events, and activities;
• Experience with Canva, Photoshop or similar tools is highly desirable;
• Familiarity with SEO best practices and web performance tools;
• Experience designing print marketing, theatre programs, and/or class brochures;
• Experience and/or knowledge of office software (Excel, Outlook);
• Ability to work with the public in an often fast paced, busy environment.

Physical Requirements

• Must be able to perform the basic life operational functions of standing, walking, pushing, pulling, lifting, grasping, feeling, talking, hearing, sitting, listening, and repetitive motions.
• Must be able to perform light work, with the ability to lift up to 20 pounds.
• Must possess the visual acuity to operate computers, perform basic office tasks such as typing, sorting, using measuring and cutting equipment, read instructions and inspect work for accuracy, neatness, and thoroughness.

Desirable Education and Experience

• Graduation from high school and experience in graphic design, content creation, and customer service, or an equivalent combination of education and experience.

Additional Information

• The starting salary for this position is $18/hr;
• This position may be scheduled up to 19 hours per week;
• The hours for this position are varied and include weekdays, evenings, Saturdays and Sundays. Flexibility in availability is highly desirable.