Assistant General Manager & Sales Support

Sky Resorts; Petoskey (MI); On-site; USD 42,000 - 64,000; Full time

Job summary

Pine Pond Homes in Petoskey, Michigan is seeking an Assistant General Manager & Sales Support to drive inside sales, lead generation, and exceptional resident services. You will schedule tours, qualify buyers, maintain CRM records, and help coordinate community activities with the management team.

The role is on-site and emphasizes strong communication, reliability, and collaborative teamwork to support growth of the residential community and create a welcoming home-buying experience.

Qualifications

• Friendly, outgoing, and customer-service oriented.
• Sales-driven with ability to qualify buyers and move opportunities through the process.
• Proactive, organized, and capable of multi-tasking in a fast-paced environment.

Responsibilities

• Respond to inquiries via phone, email, and website submissions.
• Qualify buyers by needs, budget, and timing; schedule tours.
• Maintain accurate CRM records and follow up with prospects.
• Coordinate open houses, outreach, and marketing campaigns.
• Support sales team and vendor relationships for referrals.
• Assist with resident communications and community operations.

Skills

Inside sales

Lead generation

Customer service

Relationship building

Communication

Tools

CRM software

Job description

POSITION OVERVIEW

Are you outgoing, organized, and passionate about helping people find their next home?
Pine Pond Homes is seeking a motivated and dependable Assistant General Manager & Sales Support professional to join our growing residential community in Petoskey, Michigan.
This position combines inside sales, lead generation, customer service, and community operations. The ideal candidate is a proactive self-starter who enjoys building relationships, communicating with prospective homebuyers, and contributing to the success of a growing housing community.
This is a local, on-site opportunity for someone interested in residential home sales and community management, with the potential for long-term, year-round growth.

KEY RESPONSIBILITIES

INSIDE SALES & LEAD GENERATION

• Respond to incoming sales inquiries through phone, email, website submissions, and other lead sources.
• Conduct proactive outbound calls and follow up with prospective homebuyers.
• Qualify potential buyers by understanding their housing needs, budgets, timelines, and purchasing interests.
• Schedule appointments and home tours for qualified prospects.
• Conduct home and community tours as assigned by management.
• Maintain accurate prospect records within the company's CRM system.
• Follow up consistently with new, active, and previously interested prospects.
• Promote available homes, community amenities, and homeownership opportunities.
• Assist with open houses, local outreach, marketing campaigns, and lead-generation initiatives.
• Build relationships with local employers, real estate professionals, and community partners to generate referrals.
• Support the sales team in moving qualified prospects through the sales process

COMMUNITY OPERATIONS & RESIDENT RELATIONS

• Provide friendly, professional customer service to residents, guests, and prospective buyers.
• Assist with daily administrative and operational responsibilities.
• Serve as a welcoming and visible representative of Pine Pond Homes.
• Build positive relationships with existing homeowners and residents.
• Respond to resident inquiries and direct concerns to appropriate team members.
• Assist with resident communications, community notices, and updates.
• Coordinate vendor appointments, service requests, and community activities as directed.
• Monitor community appearance and communicate maintenance concerns or improvement opportunities.
• Support community events and resident engagement initiatives.

ADMINISTRATIVE & SALES REPORTING

• Maintain organized and accurate sales prospect records.
• Document calls, emails, appointments, and follow-up activities within the CRM.
• Assist with preparing home sales information, marketing materials, and community packets.
• Provide regular updates on lead activity, scheduled tours, and prospective buyers.
• Track assigned tasks and ensure timely follow-through.
• Participate in team meetings and identify opportunities for operational improvement.

SALES PERFORMANCE EXPECTATIONS

This position actively supports Pine Pond Homes' sales initiatives through consistent prospect engagement, lead generation, and relationship management.
Key performance indicators may include:

• Outbound sales calls and meaningful prospect conversations.
• New leads contacted and qualified.
• Home tours and sales appointments scheduled.
• Completed home and community tours.
• Timely follow-up and accurate CRM documentation.
• Qualified sales opportunities generated.

QUALIFICATIONS & EXPERIENCE

We're looking for someone who is:

• Friendly, outgoing, and comfortable speaking with new people.
• Sales-oriented and motivated to achieve results.
• Reliable, organized, and self-motivated.
• Confident communicating by phone, email, and in person.
• Comfortable using computers, email, and CRM software.
• Able to manage multiple priorities independently.
• Professional, dependable, and committed to excellent customer service.
• Willing to support both sales initiatives and daily community operations.

PREFERRED EXPERIENCE

• Inside sales, lead generation, or customer service.
• Real estate, manufactured housing, residential home sales, or property management.
• CRM software and lead tracking.
• Administrative or office support.

Knowledge of the Petoskey and Northern Michigan housing market.
Previous housing industry experience is preferred but not required. We value initiative, strong communication skills, and a willingness to learn.

WHAT SUCCESS LOOKS LIKE

• Generate Sales Opportunities: Proactively engage prospective buyers and schedule qualified home tours.
• Maintain Consistent Follow-Up: Ensure leads receive timely communication and no opportunities are overlooked.
• Deliver Exceptional Customer Service: Build positive relationships with prospective buyers and current residents.
• Support Community Operations: Help maintain an organized, welcoming, and professionally managed community.
• Demonstrate Ownership & Accountability: Take initiative, follow through on responsibilities, and communicate proactively with management.

WHY JOIN PINE POND HOMES?

Pine Pond Homes is a growing residential community in beautiful Petoskey, Michigan, focused on providing quality housing opportunities and creating a welcoming neighborhood experience.
We're looking for someone who wants to be part of something growing and takes pride in delivering exceptional service.
This position offers hands-on experience in residential home sales, customer relationship management, and community operations, with the opportunity to develop into a long-term career.