Assistant General Manager

TRUFUSION DENVER, LLC; Denver (CO); On-site; USD 58,000 - 60,000; Full time

Job summary

TruFusion Denver, LLC is seeking an Assistant General Manager to oversee front desk operations, member experience, and sales performance at our studio. The AGM will balance daily operational tasks with sales targets while developing a high-performing team.

Key duties include hiring and coaching Front Desk staff, driving membership growth, coordinating marketing activities, and maintaining a safe, welcoming environment for all members and guests.

Qualifications

• 2-4 years of experience in sales or operational management within fitness or related industries.
• Ability to lead and develop a Front Desk team and drive member-centric service.
• Strong communication, organizational, and coaching skills.
• Wamiliarity with sales targets, marketing collaboration, and daily operational routines.

Responsibilities

• Oversee studio operations, ensuring a clean, safe, and welcoming environment.
• Lead scheduling, inventory, and process improvements across shifts.
• Drive membership growth through sales and local marketing initiatives.
• Hire, train, and coach Front Desk staff to deliver exceptional service.
• Cultivate a positive team culture and manage performance.

Skills

Leadership

Sales leadership

Operations management

Customer service

Education

High School Diploma

Bachelor's preferred

Tools

POS systems

CRM software

Job description

ASSISTANT GENERAL MANAGER JOB DESCRIPTION

Location: TruFusion Studios Employment Type: Salary Exempt, Full-time

Tier Level: Management Reports To: General Manager - Studio

Pay Range: $57,784,000 - $60,000 annually plus commissions & bonuses

The Assistant General Manager (AGM) ensures that TruFusion Las Vegas studios deliver an exceptional and well-rounded member experience by overseeing both operational excellence and sales performance. The AGM plays a critical role in driving studio success by balancing day-to-day operational tasks with sales and service goals. This position requires strong leadership skills to develop and manage a talented team while fostering a member-centric environment.

Essential Duties & Responsibilities

Operational Excellence

• Partner with the General Manager to oversee studio operations, ensuring the facility is clean, safe, and welcoming for all members and guests.
• Manage scheduling, inventory, and operational processes to maintain efficiency and consistency across all shifts.
• Ensure compliance with company policies, procedures, and safety standards.
• Work closely with the Maintenance and Cleaning teams to address and resolve operational issues promptly.
• Monitor and report on key operational metrics to ensure studio performance aligns with TruFusion standards.

Leadership Excellence

• Assist the General Manager to hire, train, and develop all Front Desk team members to deliver exceptional service and embody the TruFusion brand.
• Cultivate team members’ skills through continuous feedback, assessment, and coaching to ensure a high-performing, motivated team.
• Implement and oversee ongoing training to ensure Front Desk team members are well-equipped to handle both sales and operational responsibilities.
• Lead by example to foster a positive, inclusive, and productive team culture.
• Manage team performance, engagement, and personnel matters effectively.

Sales Management & Personal Sales

• Drive membership growth by leading new sales efforts, including package memberships, EFT, retail, and any studio-specific sales offerings.
• Collaborate with the General Manager and Regional Director to develop business plans, review sales numbers, and adjust strategies as needed to meet revenue targets.
• Establish and communicate daily, weekly, and monthly sales goals for Front Desk team members.
• Develop, execute, and coordinate local studio marketing activities to generate new business and enhance brand visibility.
• Generate and manage leads through calls, emails, and text outreach, ensuring proper onboarding for new members.
• Consistently achieve or exceed personal and team sales goals.

Member Experience

• Partner with the General Manager to deliver a best-in-class, member-centric experience that meets the needs of all guests and members.
• Resolve member inquiries, concerns, and complaints professionally and promptly.
• Model exceptional service and build strong relationships with members to promote engagement and retention.

Organization Relationships

The AGM reports to the General Manager. The AGM collaborates with the General Manager for sales-focused initiatives and oversees operational matters for all Front Desk team members.

Qualifications

Knowledge, Skills & Abilities

• Strong leadership and team management skills with experience in coaching and motivating staff.
• Strong member-centric focus, with the ability to build lasting relationships with members and staff.
• Excellent organizational skills to execute and prioritize multiple tasks efficiently.
• Professional communication skills to interact effectively with members, guests, and team members.

Minimum Educational Level/Certifications

• High School Diploma or GED required; Bachelor’s degree preferred.
• Current Cardiopulmonary Resuscitation (CPR) and Automated External Defibrillator (AED) certification from an approved organization.

Minimum Work Experience and Qualifications

• 2-4 years of experience in sales or operational management, with fitness industry experience required.
• Experience leading teams of 10+ employees.
• Proven track record of achieving sales goals and managing studio operations.

Physical Demands/Environmental Conditions

• Ability to move about studio floors and work in an office environment.
• Occasionally required to demonstrate or explain proper fitness techniques.
• Ability to work flexible schedules, including evenings, weekends, and holidays as needed.
• Regular exposure to moving mechanical parts and a loud environment.
• Ability to travel 10% of the time for training and meetings.

This job description is intended to provide a general overview of the position and does not represent a comprehensive list of all duties, responsibilities, and qualifications required. The employer reserves the right to modify, add, or remove duties and to revise the job description at any time as business needs to evolve.

We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment based on race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, veteran status, or any other legally protected status.