Assistant Director of Athletic Communications

Saginaw Valley State University; United States; On-site; USD 45,000 - 65,000; Full time

Job summary

Saginaw Valley State University invites applications for the Assistant Director of Athletic Communications. This role supports strategic communication, branding, and media relations for SVSU Athletics, overseeing digital media, video production, and game-day operations.

Responsibilities include managing the athletics website, social media platforms, and creating promotional content, while ensuring NCAA, conference, and institutional compliance.

Qualifications

• Bachelor’s degree required in communications, journalism, public relations, sport management, or related field.
• 1–3 years in athletic communications, media relations, or related field.
• Experience with desktop publishing, design software, and web publishing platforms.

Responsibilities

• Assist daily operations of the Athletic Communications department and report to the Assistant Athletic Director for Communications.
• Ensure NCAA compliance and brand consistency across all platforms.
• Manage and update SVSU Athletics website content and social media channels.
• Lead live game updates, graphics, and multimedia production for assigned sports.
• Oversee student staff scheduling and supervision during home contests and events.

Skills

Social media management

Web publishing platforms

Organizational skills

Interpersonal skills

Confidentiality

Education

Bachelor's degree in communications or related field

Master's degree (preferred)

Tools

PrestoSports

Sidearm

SID Help

Graphic design software

Job description

Job Title: Assistant Director of Athletic Communications

Full or Part Time: Full time

Hours: 40

Exempt: Yes

Supervisory Org: Athletic Communications (PM)

JOB SUMMARY:

The Assistant Director of Athletic Communications supports the strategic communication, branding, and media relations efforts for Saginaw Valley State University Athletics. This position assists in the day-to-day operations of the Athletic Communications department, providing comprehensive coverage of NCAA Division II varsity athletic programs through digital media, social platforms, video production, and game-day operations while ensuring compliance with university, conference, and NCAA regulations.

ESSENTIAL DUTIES & RESPONSIBILITIES:

• Assist in all daily operations of the Athletic Communications department and report directly to the Assistant Athletic Director for Communications.
• Abides by NCAA Bylaws 10.1 and 11.1 regarding ethical conduct and the responsibility to positively contribute to a campus culture of NCAA rules compliance.
• Support department planning, scheduling, and project execution.
• Assist with the hiring, training, supervision, and evaluation of student employees.
• Compile and manage student staff schedules for home athletic contests and special events.
• Perform other duties as assigned by the Assistant Athletic Director for Communications.
• Assist with the maintenance and content management of the SVSU Athletics website (svsucardinals.com), including:
• Rosters, schedules, results, statistics, records, and biographies.
• Assist in the management of all SVSU Athletics social media platforms (X, Facebook, Instagram, YouTube, and others).
• Develop and distribute creative digital content for assigned athletic programs.
• Coordinate the scheduling and distribution of GameDay promotional graphics for all home and away contests.
• Ensure brand consistency, accuracy, and visual quality across all digital platforms.
• Execute live game-day updates for assigned sports, including real-time scoring updates, graphics, lineups, and multimedia content.
• Design, edit, and distribute promotional materials for athletic events, including:
• Game day programs
• Game notes
• Digital and print graphics
• Assist with on-site game-day operations, including statistics, scoreboard integration, and multimedia production.
• Provide communication support for SVSU-hosted conference and postseason events as assigned.
• Serve as the primary sport contact for assigned athletic teams, including: Men's Soccer Women's Soccer Volleyball Men's and Women's Golf Women's Basketball Men's and Women's Swimming & Diving Baseball Flag Football
• Produce and distribute game recaps, news releases, feature stories, and videos for assigned sports.
• Lead video production efforts for the Athletic Communications department, including filming, editing, and distributing content across all platforms.
• Coordinate photography and videography coverage for assigned sports and special events.
• Coordinate the nomination process for student-athletes for conference, regional, and national awards as assigned.
• Ensure compliance with all NCAA, conference, and institutional rules related to athletic communications.
• Maintain accurate statistics, records, and historical documentation for assigned programs.

SUPERVISION RECEIVED:

Supervision is received from the Assistant Athletic Director for Communications.

SUPERVISION EXERCISED:

Supervision is exercised over athletic communications student employees and game-day staff.

MINIMUM QUALIFICATIONS:

• Bachelor's degree in communications, journalism, public relations, sport management, or a related field.
• 1-3 years of professional or graduate-level experience in athletic communications, media relations, or a related field.
• Experience with desktop publishing, design software, and web publishing platforms.
• Experience updating and maintaining an athletics website (PrestoSports, Sidearm, SID Help).
• Experience managing social media platforms, including Facebook, X, Instagram, and TikTok.
• Strong organizational, communication, and interpersonal skills.
• Ability to maintain confidentiality.
• Experience and ability to positively interact with all members of the campus community
• Ability to perform essential job functions with or without accommodation.
• Willingness to travel and work nights and weekends.

PREFERRED QUALIFICATIONS:

• Master's degree in Communications, Public Relations, Journalism, or a related field.
• Previous experience working in NCAA intercollegiate athletics.
• Familiarity with statistical software and NCAA guidelines (StatCrew, NCAA Live Stats, Golfstat).
• Working knowledge of live video streaming platforms (Blueframe, FloSports, Stretchcast, Boxcast).
• Advanced proficiency in graphic design, video production, and photography.
• Knowledge of applicable rules and standards of the Great Lakes Intercollegiate Athletic Conference (GLIAC) and NCAA.
• Strong written, verbal, and visual communication skills.
• Working knowledge of digital media platforms, social media strateg